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" A catwalk show is just how it's done; it's just what you do - it's central to the presentation of a collection. It will be a very brave designer who gives up the catwalk entirely in favour of a digital show. "

Matthew Williamson

You

Presentation

Digital

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" No woman can wear prints all the time. "

" Pucci was always my favorite brand when I was in college. It has a similar DNA as my label, both in the sexy, uplifting point of view and in the use of color and surface pattern. "

" I am shocked and deeply saddened by McQueen's death. He was a genius, and his talent was second to none. Like many others, I always cited him as a hugely inspirational leader of world fashion. He will be greatly missed. "

" I grew up in the dark ages, pre-digital, when everyone would wait for a magazine each month to see these models who became legendary and iconic, like Kate Moss. "

Matthew Williamson

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" My clothes and my interiors are about making people smile. "

" My womenswear line would translate well into childrenswear. "

" We know what the customer wants, and so we're buying in a totally different way. "

" I'm curious about the mix of the effortless bohemian thing with the very modern. "

" I wanted to create a bridal collection that is both a natural extension of the mainline eveningwear but, at the same time, reflects the opulence of such an important celebratory event. "

" The last thing I want to appear is remotely jaded or bitter, which it could come across the wrong way. "

" My parents knew there was no point in pushing the football thing. I hated the boots. "

" It's always better when travelling to be in a place where your friends know the area well. "

" It's just fantastic to have someone like the Duchess of Cambridge wear the brand. I think there are often misconceptions about who the brand is for, but it's not just a 20-year-old blonde girl on the beach, and Kate is testament to that. "

" I have always been clear about what I wanted to do and who I wanted to dress. However, you need that business sense to help direct your talent. Because at the end of the day, you are selling clothes, and that is the reality which we live in. "

" Never shop alone for your bridal dress. Take a friend and bring a camera to take a picture of you. Make sure to get a picture of the back view: that's the part of the dress most people are going to see for the longest time. "

" London Fashion Week has always been very special to me. "

" I try to go to Marrakesh if there's a Bank Holiday weekend. "

Matthew Williamson

Weekend

Try

" The V&A is an amazing museum, and the collections have always been a great inspiration to me. "

" I'm drawn to the way Havaianas capture playfulness and light-heartedness in their products - there is clearly an element of fun. "

" I don't usually Skype. I've used it once, but my boyfriend had to leave instructions: 'This is how you Skype me.' We do it for the business, of course - we have the site and trade online - but, personally, I'm not passionate about it. "

" I'm continually inspired by nature, and the rainbow is one of nature's greatest optical phenomenons. The sighting of a rainbow never fails to bring a smile to people's faces. They signify optimism and positivity: with them comes the sunshine after the rain. "

" I think there needs to be extremes in fashion, and Pucci offers another choice. "

" I wanted to start a menswear line of slim-fitting, luxury cashmere jumpers in a range of great colours. "

" Madonna is untouchable. She is absolutely lovely. On a personal level, she's everything you would expect. She's so down to earth. "

" Louise Wilson told me she wanted to see more of the 1997 show. And so I needed to reissue that. "

Matthew Williamson

Show

See

" Everything I've designed is intended not to match perfectly but to sit together in harmony, to add flair and personality to any room. "

" I'm a natural technophobe, but I can see the importance of the digital role, and you have to celebrate it - our site is obviously an incredibly important part of our business now. "

" Of course I owe so much of my success to my parents. "