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" Accessibility is key. MMOs are great for traditional gamers who have a lot of time to become immersed in a world, but the mass market wants things bite-sized. "
Craig Sherman
Gamers
Great
Key
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" I think many of the companies that have tried to create social worlds have failed because they approached it strictly from an opportunistic perspective. "
Craig Sherman
Perspective
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" Focusing on the long term and building a great product that is scalable ultimately leads to a great company. "
Craig Sherman
Product
Long
Great