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" Advertisers realize that Gen Y is the largest purchasing cohort. Also, that you're going to have to accept some different modes of thinking if you're going to get to them. "
Shane Smith
Realize
Accept
You
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" If you look at film, distribution is pre-bought. If you've paid for the distribution, you say, 'I have to make sure it's a film that gets enough butts in the seats.' I think that's the problem: It becomes prohibitively expensive, and you can't develop films for a smaller amount of money. "
Shane Smith
Problem
Money
Look
" Are my politics Democrat or Republican? I think both are horrific. And it doesn't matter anyway. Money runs America; money runs everywhere. "
Shane Smith
America
Money
Think
" I thought I was a pretty good writer, but I didn't have anything to write about. I wanted to go out in the world, have some adventures and then write about them. "
Shane Smith
Pretty
Go
World
" One of the shocking things when I go back to Canada is they cut off the tall trees - it's sort of like everyone's the same. Everyone's going to be the same, we're all okay. Just the, sort of, cultural, 'We're all okay.' "
Shane Smith
Canada
Back
Go
" People think because 'Vice' is irreverent and because we're crazy, we're stunt journalists. You know what? I don't actually care. "
Shane Smith
You
Crazy
Care
" I have a place in Costa Rica that is in the middle of the jungle. There's no Internet. There's no TV. Do I work there? Hell no. "
Shane Smith
Place
TV
Internet
" TV never takes any chances; they never do anything different. "
Shane Smith
TV
Different
Chances
" If you're big in Montreal, you're big in Quebec. If you're big in Toronto, you're big in Canada. But if you're big in New York, you're big in the rest of the world. "
Shane Smith
You
New
New York
" Do whatever interests you the most. Passion breeds success. "
Shane Smith
You
Whatever
Success
" I don't care if I die - look, I'm old - but you want your kids to have good times and a good life. "
Shane Smith
Life
Good Times
Good Life
" I think if you look at the failure of journalism in the modern age, then I don't want to be called a journalist. "
Shane Smith
Think
Journalism
Age
" My last passport, I had North Korea, Afghanistan, Iran, Iraq, Sudan, Liberia, Guinea... I had, like, every war-torn country in there. "
Shane Smith
Like
Iran
Country
" I think the biggest issue for legacy media - both TV and film - is that it just costs too much money to develop a TV series or movie. And most of them don't work. Then the one that works has to pay for the rest. "
Shane Smith
Think
Media
Legacy
" Most of the time, when the mainstream media reports on something, it never tells the whole story. "
Shane Smith
Never
Reports
Most
" Online is a revolution. The Internet is a revolution. And we should be revolutionary in the content that we put on it rather than derivative. "
Shane Smith
Internet
Online
Revolution
" If not doing VICE, I probably would be selling Cokes on the beach in Vietnam. I like the sea. "
Shane Smith
Selling
Vice
Beach
" When you're 18, 19, you want to live fast and leave a beautiful corpse behind. "
Shane Smith
Want
Leave
Fast
" I never thought we had a chance of impacting anything. I am just starting to realize that we can change things - not just VICE, but all of us. In fact, we have to. "
Shane Smith
I Am
Change
Chance
" The greatest propaganda coup of the American Right has been to convince its citizens that we are in the grip of a liberal conspiracy. "
Shane Smith
American
Liberal
Right
" If you look not just at the Arab Spring, but at what I call the 'Youth Spring' that has started in Europe, young people are starting to find a voice, and they are not looking to the traditional media to reflect that. "
Shane Smith
People
Looking
Media
" I want to be like Tom Freston. Tom just flies around everywhere, gets to make movies, gets to start TV shows, hang out with cool people and do whatever he wants. "
Shane Smith
Start
Want
Cool
" If you're coming from America to Iraq, then how are you supposed to be objective? I mean, you could pay lip service to being objective, but how are you going to objective when you're embedded with the Marines? The Marines are saving your life every day and they're protecting you. "
Shane Smith
America
Day
Life
" All I know is that when I go somewhere, I'm not an autobot. I am a human being. I am not an actor. "
Shane Smith
I Am
Know
Actor
" The human race is facing all kinds of problems, and all we are doing is pointing fingers and saying, 'Your interpretation of the problem is different from my interpretations of the problem.' "
Shane Smith
Saying
Race
Problems
" You have a lot of companies developing stuff that's just derivative. If 'The Voice' is the No. 1 show on TV, they say, 'Let's do 100 different versions of 'The Voice.' The problem is, by the time you get to market, it's already saturated, and everybody hates the format. "
Shane Smith
Say
Time
Voice
" Gen Y consume most of their media online and mobile. Gen Y, as the Baby Boomers drop off, are the largest cohort with the largest amount of money - despite the fact that half of them are unemployed. "
Shane Smith
Money
Media
Off
" The problem that we've had is four media companies run media, globally. And some say they're on the Right and some say they're on the Left; look, they're all afraid of losing Ford as a client. So they're all, by definition, huge companies that are going to be inherently conservative. "
Shane Smith
Losing
Look
Media
" When you're a younger company, you struggle, struggle, struggle with, 'How are we going to pay the bills, and how are we going to hire people, and how are we going to get a bigger office?' Just managing the company is so hard. "
Shane Smith
Company
Office
People
" Once you have a certain amount of money, it ceases to be an issue. I'd rather put my cultural imprint on the fabric of life. After money, all you want is immortality. "
Shane Smith
Immortality
Money
Life
" There are only two companies in the world that can help me. That's Facebook and Google, because they are going to make me the largest digital network in the world, which is my goal. "
Shane Smith
Help
Goal
Digital