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" An author needs to be in the market. He or she needs to come out with a new book every year. That keeps you alive in the public mind and gives a push to your older books. "

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" A self-confessed fan of Harlan Coben, I find it difficult to not read a new Harlan Coben novel the week it comes out. "

Ravi Subramanian

New

Fan

Difficult

" I firmly believe that there is no better thriller writer than Harlan Coben. "

" At times, parents foist their own choices on kids and try to get them to read the classics. But kids have very high filters and don't take to it. At other times, parents simply don't know what books to select for their children and end up giving books that aren't appropriate. "

" The opportunity to create wealth in foreign banks exists only in the investment banking space. Working in a local company teaches you to think long term. "

" I enjoy writing and promoting my books. I enjoy the feedback. But all this is because I don't depend on it commercially. I don't need that money. I have a career. "

" If evil wins in a Bollywood film, it is bound to flop. A lot of people here want to change society, so they like to read about it being changed. And that means good usually triumphs. "

" In Indian companies, people aren't too worried about the pace of growth as long as you're setting up a business which will survive for years. "

" I had, at a point in time, decided not to write on the corporate world. But if people expect me to set stories in a work environment, then why go away from it? "

Ravi Subramanian

People

Time

" The first draft is usually junk. You have to work on it seven to eight times. "

" My understanding is that a book becomes a best seller only when it is pirated, sold on footpaths and at traffic lights. "

" Bitcoin is complex: the entire private and public key issue, the transfers, the mining of bitcoins... but if you tell it as fiction, people would understand and remember. "

" I believe if you've written a book, you have to stand up and say, 'Guys, buy the book.' "

" If I did not have a de-stresser such as writing novels, I would lose focus at work. "

" I've always wanted to write, but coming from a small-town background - I was born and brought up in Ludhiana - you think you're not the kind of literary person who will write books that will sell. There was always a kind of defensiveness in me. "

Ravi Subramanian

You

Kind

" In India, we don't read thrillers; we read authors. "

" I write largely plot-driven stories. "

" One can become drab, dull, and boring doing the same thing every day. Writing helps break the monotony. "

" A thriller needs to hold the interest of the reader from the very beginning. It needs to engage with them, hold them in rapt attention, and prevent them from putting down the book. "

" You don't have to be a criminal to write about fraud! "

" I find writing to be a great stress-buster. "

" When James Bond presses the watch and the car explodes, the writer doesn't go into the science of it. One should leave it to the leap of faith. I have tried to explain as much as possible, and what I can't, I have left it to people's imagination. "

" If you have sold the film rights to somebody, take your money and leave. If the producers need you, they will call you. But you have to be careful about who you are selling your book to, and ensure that it is not tampered with. "

" I believe any fiction writer is inspired by real life. "

" I'm probably one of the few authors in this country who could very comfortably live off my writing. "