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" Because of reality television and all these celebrities thinking they can be designers, everyone imagines that they can just become a designer, photographer, or model, but that's not the way things work. People have to go to school, learn their craft, and build a brand - that's the right, healthy way to do things. "

Anna Wintour

School

People

Thinking

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" In the end I do respond to my own instincts. Sometimes they're successful, and obviously sometimes they're not. But you have to, I think, remain true to what you believe in. "

" I'd always been extremely fascinated by the French Nuit Blanche, which is a weekend that they have in Paris where they keep all the museums open until dawn. You can go and hang out in Versailles in the middle of the night and watch the sun come up. "

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" I think possibly what people working for one hate the most is indecision. Even if I'm completely unsure, I'll pretend I know exactly what I'm talking about and make a decision. The most important thing I can do is try and make myself very clearly understood. "

" The beauty of what Apple does at Apple is that they're not on trend; they are classic. "

" If my style is too direct for some, maybe they should toughen up a bit. "

" I think what you have to do in print is to create even more memorable images and more memorable pieces because what one consumes online or in social has a much shorter shelf life, so to speak, so what print has to have is no more weight, but it has to be something that you can't find so easily online. It has to really stand for print. "

" If one comes across sometimes as being cold or brusque, it's simply because I'm striving for the best. "

" I think I'm decisive, and I like to get things done quickly. So if that comes across as intimidation, I'm sorry to hear it. But it's more in the interest of getting things done. "

" I have learned that documentary makers are incredibly sneaky people. "

" Imperfection is fine. "

Anna Wintour

Fine

Imperfection

" It would be ridiculous to ignore the speed and possibilities of the digital landscape. "

" Fashion is a reflection of the time. "

" I learned how important it is to lead and be decisive and to, in a way, empower other people to do their best. "

" There's no point about whining or complaining or screaming. "

" To me, fashion is ceaselessly fascinating because it is an expression of self. "

Anna Wintour

Fashion

Expression

" It's very important to take risks. I think that research is very important, but in the end you have to work from your instinct and feeling and take those risks and be fearless. When I hear a company is being run by a team, my heart sinks, because you need to have that leader with a vision and heart that can move things forward. "

" Even if you aren't sure of yourself, pretend that you are... most people prevaricate. "

" I don't understand that if you look wonderful, does that make you less important, less powerful, less serious? "

" We have to reflect the world that we live in. "

" 'Vogue' is the best of everything that fashion can offer, and I think we point the way. We are, you know, a glamorous girlfriend. "

" Mental health is an area where people are embarrassed. They don't want to talk about it because somehow they feel they're a failure as a parent or, you know, they're embarrassed for their child or they want to protect their child, lots of very good reasons, but mental health, I feel, is something that you have to talk about. "

" 'Vogue' and 'Vice' may appear to some to see the world through different lenses. But in my view, both are fearless and breathtaking, with unquenchable curiosity and vigor. "