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" Business development is a part of M&A - we identify signals in the market, whether its trends or disruptive technology, and bring them back and address the opportunities. I have three levers I can pull - partnerships, acquisitions, or investments. "

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" A culture that only recognizes and rewards the same set of attributes results in less collaboration, creativity, and innovation. If we only reward the loudest voices or the sharpest elbows, then we're missing out on the full range of talent. "

Peggy Johnson

Culture

Talent

Innovation

" Great things happen when you converge services and devices. "

" I can still hear my mom's voice echoing through the house, reminding me and my siblings to 'Make your beds!' It seems like such a small thing, but when you're one of 15 brothers and sisters like me, those small reminders about the importance of discipline and order are critical. "

Peggy Johnson

Discipline

Mom

" Over the course of my career as an engineer-turned-tech evangelist, I've had the privilege of travelling the world and seeing the extraordinary impact of mobile on people and communities across a broad range of cultures and socio-economic strata. In many ways, mobile is a democratizing force. It empowers us. It inspires us. It extends our reach. "

" Apparently, my grandfather left from Cork to America without saying goodbye to his mother! The family in Longford is still not happy about that. "

" I spend a lot of time in the Valley. I'm probably down there every other week or so. "

" Gaming provides us with some very good signals about consumers and what they're interested in. "

Peggy Johnson

Consumers

Some

" I had to find my own terms for success, and it wasn't anything like what I was told to do. "

" As more and more of our world becomes part of the wireless network, I see the mobile phone becoming a central command station for everything around us. "

" Once I was able to be my more authentic self, I felt like that's when my career really took off. I was just my own voice. "

" More and more of the world's population is gaining access to the same kind of computing power and connectivity that has transformed daily life for developed nations. "

" When text messaging first came out, you could only text within your network, whatever operator you had. It seems silly now, but once those walls came down, all sorts of applications and services were built on top of that. It ended up being good for everybody. "

" It's not just about checking the box on corporate social responsibility. It's about hitting our bottom line. "

Peggy Johnson

Responsibility

Social Responsibility

" Very early in my career, I thought I had to conform to one style of leadership - lead by being the loudest one in the room, with the sharpest elbows. "

" As the world continues its love affair with smartphones and tablets, mobile has become so essential to our lives that most people couldn't imagine life without it. "

" I'm an electrical engineer, and when I first started out, there was nobody who looked like me out there. I worked at Qualcomm, and I remember coming into meeting rooms, and I could never get the floor. I could never get my opinion across. "

" It's up to you to define your own brand of leadership and your own version of success. "

Peggy Johnson

Success

You

" 'Rather than fighting over a piece of the pie, can we grow the pie?' is really our model. "

" Cyanogen has done an interesting job with their version of Android - the Cyanogenmod. And they're on 50-million-plus devices. And that's just another ecosystem that we wanted to tap into and to bring our Office apps to. "

" I attended a high school with more than 4,000 students and met with a guidance counselor only once during my four-year stint. Despite my clear strengths in science and math, my counselor's advice was to pursue a degree in business. A career in engineering was never encouraged nor, in fact, ever mentioned. "

" The opportunity to build new and surprising partnerships to help Microsoft succeed in a mobile-first, cloud-first world is truly exciting, and I look forward to leading these efforts. "

" When a culture is broken, the cracks show - morale is weakened, but so is profit and performance. That's why culture has to be at the core of any business transformation. "

" I just feel like you should be able to have a respectful work environment, because if you do, you'll be your best self. "

" Wireless is the largest information, communication, and technology platform in history, and mobile broadband is transforming how we can deliver educational materials and experiences to all students. The technology now exists to support learning on a massive scale and advance the 21st century skills needed to compete in the global economy. "