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" I don't really read 'business books,' and I didn't think 'The Paradox of Choice' was a business book. I'm very surprised and gratified that the business world thought it was one. "
Barry Schwartz
Business
Thought
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" How much does it really matter whether your child will soon be enjoying a first year at Harvard or Yale or will instead end up at her third or fourth or fifth choice? Probably much less than you think. "
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" When you rely on incentives, you undermine virtues. Then when you discover that you actually need people who want to do the right thing, those people don't exist because you've crushed anyone's desire to do the right thing with all these incentives. "
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" Everybody makes money for a living, but most of us actually do something that has a point, in addition to just making money. We examine and treat patients, we teach students, we draw up contracts and wills, we write for newspapers, magazines, and web sites, we clean floors, or we serve meals. "
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" In an ideal world, nobody's work would be just about the money. People could pursue excellence in what they do, take pride in achievement, and derive meaning from knowing that their work improved the lives of others. "
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" Practical wisdom is what's called for in situations that have a moral dimension to them. "
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