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" I hope they can see that as a consumer, if they express themselves, they may make an impact and leverage their impact on the brands, and the brands can leverage their buying power on tens of thousands of polluters - suppliers - in China. "

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" We firmly believe the environmental issues cannot be addressed without extensive public participation, but people need to be informed before they can get involved. "

Ma Jun

Need

Environmental

Believe

" People realised this is real pollution; it is not fog. Now everyone has to face the data and come out of their comfort zone. "

" In the future, officials will feel more pressure to protect the environment. But how to assess the officials' efforts to protect the environment is still a pivotal issue. "

" On April 16, 2010, 34 Chinese environmental organizations, including Friends of Nature, the Institute of Public and Environmental Affairs, and Green Beagle, questioned heavy metal pollution in a letter sent to CEO Steve Jobs. "

" If major companies sourcing in developing countries care only about price and quality, local suppliers will be lured to cut corners on environmental standards to win contracts. "

" When I look at China's environmental problems, the real barrier is not lack of technology or money. It's lack of motivation. "

" Even the government understands that the environmental challenge is so big that no single agency can handle it. It needs collaboration among all the stakeholders - companies, governments, NGOs and the public. Public accountability will be the ultimate driving force. "

" We want to use the environment to shift the way our society works. "

" I know the government needs to ensure economic growth... we just hope it takes care of the environment, too. "

" Like in those cancer villages, a group of old ladies kneeling down in front of me, you know, holding a bottle of polluted water and hoping that they would get help, this is the voice that got drowned in this complex, globalized supply chain system. "

Ma Jun

Help

Know

" I think its time to change and balance the environment and growth. If we don't do that, we're going to suffer a hard landing one day very soon. "

" The situation is quite serious - groundwater is important source for water use, including drinking water, and if it gets contaminated, it's very costly and difficult to clean. "

" With its imagination and large sales, Apple has become the world's most valuable IT company. However people are starting to have doubts regarding Apple's silence on heavy metal pollution problems. "

" Globalisation has powered economic growth in developing countries such as China. Global logistics, low domestic production costs, and strong consumer demand have let the country develop strong export-based manufacturing, making the country the workshop of the world. "

" One thing most people would agree is that climate change would add further uncertainties to our already quite tight water supply situation in China. "

" China has leapfrogged into this information age, and Web users have grown very significantly, which knocked down the cost of doing the environmental transparency. "

" Pollution is a serious one. Water pollution, air pollution, and then solid hazardous waste pollution. And then beyond that, we also have the resources issue. Not just water resources but other natural resources, the mining resources being consumed, and the destruction of our ecosystem. "

" Environmental groups are not completely against dams. We approve of appropriate development. "

" At the end of the day, the government, local government all bow to public pressure. "

" While cheap products are exported to western countries, the waste is dumped mostly in China's back yard, contaminating its air, water, soil and seas. "

" We copied laws and regulations from western countries, but enforcement remains weak, and environmental litigation is still quite near impossible. "

" I hope to see an integrated solution created to deal with both the local pollution problem and the global climate change problem. "

" Brands who come to China, often they just care about price - so they actually drive the suppliers to cut corners on environmental standards to win a contract. "

" In China we need to do our own part to try to combat global climate change. "