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" I know that I do have influence over the people who watch me, and it's quite a pressure. I have to stay positive, and while I would never use the words 'role model', I am mindful of the responsibilities that come with a substantial viewership. "

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" Nine per cent of my viewers are men, of which the majority is, I think, 45 to 50. I like to tell myself it's just my dad watching. "

Zoe Sugg

Myself

Men

" As cheesy as it sounds, nothing beats a smile and a bit of confidence! As long as you feel good on the inside, you can still look beautiful without any makeup at all. "

" I love to do a messy top knot because it's so easy but looks like it could have taken a bit of effort! "

" I think I need security. "

" When life catches up with us, we all need space to dream and indulge, so I have created my own special range of bath & beauty loveliness to help you find your happy place. "

" When I got a million subscribers, it just sort of snowballed from there because a lot more people show interest. They're like, 'Who's this? They've got a million subscribers; maybe I'll like their channel.' "

Zoe Sugg

Interest

" My life is not perfect. "

" There isn't any amount of money that could tempt me to promote something that I didn't believe in. "

" I don't like standing and talking in front of lots of people. "

Zoe Sugg

Front

People

" Sometimes I feel it would be nice to have a bit more privacy. "

" I still love my little home on YouTube, really. "

" I don't really know how to work a camera. "

" I'll post a video, and it might get 10,000 comments, and I'll scroll through and they'll all be lovely and nice - but then they'll be one saying, 'I hate you; I'm unsubscribing' and that's the one that sticks out and stays on your mind all day. "

" The story and the characters of 'Girl Online' are mine. "

" I think a lot more people are starting to understand the power of YouTube. "

Zoe Sugg

People

Power

" I get notes posted on my windscreen wipers and through my letterbox. "

" It's so hard not to smile. "

Zoe Sugg

Smile

Hard

" I'm not the biggest Miley Cyrus fan. I'm not the risque type. "

" The joy of YouTube is that you can create content about anything you feel passionate about, however silly the subject matter. "

" Sharing is the essence of social media. "

" Since I could read, I always had my nose in a book. "

" After I left school, where I studied art, photography and textiles at A-level, I started doing an apprenticeship in interior design, but I wasn't really enjoying it very much, so I decided to do something creative, and in 2009, I began blogging. "

" People say they like my fashion-haul videos because it's like you've been shopping with your friends, and you look back over what you have bought. "

" I could never let the teacher down. I always worked hard, too scared to get in trouble. "

" I know just how isolating it can feel to experience severe anxiety. "

" I'm not as tech savvy as some YouTubers, but I'm a lot better than my grandparents. Whenever I have a technical question, or something isn't working, I ask Google, and that usually throws up the answer. "

" When you're younger, you worry about so many things that you don't need to worry about, like image, appearance. "

" I'm so grateful to everyone who has bought a copy of 'Girl Online.' I love that so many of my viewers are enjoying the book! "

" People follow me because I am just a normal person, and they can relate to me. "

Zoe Sugg

Person

Normal

" I have an incredibly high metabolism. "