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" I'm in a generation where MAC is the reigning brand for a lot of women - black, white, and other. "

Elaine Welteroth

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" I stay current and draw inspiration from Fashion Week in New York as well as just by scrolling through Instagram. The runways are always a good sign of what's to come, but I also get tons of ideas from real girls on the street. "

Elaine Welteroth

" I joke that I've always had this sort of insatiable 'big sis' complex - which is odd given that I am the baby of the family with no sisters! It's the reason I have such a powerful desire to connect with girls and encourage them. So, it's a natural fit for me to have a job that's like the editorial version of an older sister to a million girls. "

Elaine Welteroth

" I don't think young people are prepared for the moment of reckoning at the end of college - if you even go to college - where you have to get off of the hamster wheel and decide, 'Wait, where do I go from here?' "

Elaine Welteroth

" I think we speak to a certain mindset, and it's about, you know, inspiring people who are progressive thinkers who want to see change. "

Elaine Welteroth

" I think my style is a mix of quirky, eclectic, bright, and fun, with a really sophisticated feminine silhouette. "

Elaine Welteroth

" Particularly for back-to-school, braids are a great way of showcasing your personal style. It doesn't stop at your clothes; it extends to how you wear your hair. "

Elaine Welteroth

" From what I see, people of color are being called on in a different way. We're being heard in a different way - louder. And I think it's such an exciting time. The power structure is being redefined, and we're redefining beauty with the stories that we're telling and the women we're showing on our covers. "

Elaine Welteroth

" It's fun to sniff and slather on beauty products, but the end goal is finding what appeals most to 'Teen Vogue' readers and reporting on it in the most compelling way. "

Elaine Welteroth

" I always love stopping by to see what Marc Jacobs has. I will buy pieces from Bergdorf or Barneys and then hit up Zara or Topshop for the rest. "

Elaine Welteroth

" There were times I was underestimated a lot. It gave me a unique benefit. The expectations were so low I could blow their head off. "

Elaine Welteroth

" The thing about spending a lifetime under a long, bushy cloud of curls is that people naturally began associating me with my hair. "

Elaine Welteroth

" The evolution at 'Teen Vogue' is not a result of dinosaurs in a board room coming up with a strategy to reach the kids. "

Elaine Welteroth

" Beyonce's music is like lipstick or a decidedly tall pair of heels: It's empowering. "

Elaine Welteroth

" 'Teen Vogue' is so much more than just a magazine. It's so much more than just a website. It's so much more than social. It's really about the audience, and so we're going to continue to innovate and continue to find new ways of reaching this audience in meaningful ways. "

Elaine Welteroth

" I don't believe in work-life balance. I think it's more about work-life integration because, increasingly, so much time of ours is spent doing work, so I've always wanted to dedicate my work life to having a social impact. "

Elaine Welteroth

" Ethical fashion is the future of fashion. Gucci's decision to ban fur is a smart step in the right direction - for the environment, for animal rights, and for its massive base of young brand fans who will soon represent the largest consumer base in history. "

Elaine Welteroth

" 'Teen Vogue' fortunately has proved you can have smart, political, and fashionable content delivered in one place, and you don't have to choose. "

Elaine Welteroth

" The beauty industry is changing every minute. "

Elaine Welteroth

" Personal style says so much about who you are. What you wear can entice different things from within you. "

Elaine Welteroth

" Every boss I've ever had has challenged me, pushed me, believed in me, and led by example. "

Elaine Welteroth

" Besties Adwoa Aboah and Cara Delevingne have lot in common. They are both beautiful It Brits with impressive modeling chops - and matching half-heart tattoos that symbolize their unbreakable bond. "

Elaine Welteroth

" Nothing is as exciting - or as nerve-wracking - as being the new girl. Whether it's your first day of school or you're starting a dream job, if there's one thing that makes a first impression a lot less daunting, it's a really, really good hair day. "

Elaine Welteroth

" Not gonna lie - having a personal glam squad is pretty amazing. "

Elaine Welteroth

" I think of our readers as young, conscious people. We can't underestimate how far-reaching our content is, especially these days. "

Elaine Welteroth

" Gotta admit, it's kind of nice being surrounded by amazing beauty products 24/7. "

Elaine Welteroth

" Any major hair change comes with unpredictable and often unfiltered reactions. "

Elaine Welteroth

" Call me curl-crazed, but there's just something about a head full of waves that can command any room and make any outfit more interesting. "

Elaine Welteroth

" It was so fun to see my hair all brushed out - it looked like caramel-flavored cotton candy! "

Elaine Welteroth

" Finding a store that sells synthetic hair in Kigali is easier than locating a Starbucks in New York City without Google Maps. "

Elaine Welteroth

" It's only shocking to the uninitiated that 'Teen Vogue' would have the audacity to be political and style-focused. "

Elaine Welteroth