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" I'm the kind of person that when I saw a lack of African Americans in the apparel business, that was something I set out to do, and I lead by example. "
Daymond John
Kind
Lead By Example
Person
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" My parents always taught me that my day job would never make me rich; it'd be my homework. "
Daymond John
Me
Parents
Job
" I like to look at things that have been developed and re-developed over the course of time so I know the bugs are worked out of it. And in the business itself, I like to look at sales, by far. I want to see that there is a vetted track record of sales to show the price point has worked. "
Daymond John
Look
Business
Want
" An entrepreneur needs to know what they need, period. Then they need to find an investor who can build off whatever their weaknesses are - whether that's through money, strategic partnerships or knowledge. "
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Know
Partnerships
Money
" I've learned, like with anything else, business is only as good as your connections and your resources. And some of the resources that I have are the fact that I work with huge artists. "
Daymond John
Business
Like
Good
" I've failed way more than I've succeeded. "
Daymond John
Way
Than
Succeeded
" Five days a week, I read my goals before I go to sleep and when I wake up. There are 10 goals around health, family and business with expiration dates, and I update them every six months. "
Daymond John
Health
Family
Business
" I always tried to align myself with strategic partners, friends, and information to help me with the things that I did not know, and ultimately, I made it. "
Daymond John
Friends
Myself
Information
" In the founders, I look for a person I feel is trustworthy, driven and smart. I invest in the person first, because in the event the business fails, the person and I can move forward and create another business. "
Daymond John
Forward
Business
Smart
" In my mind, there are too many copycat web products out there that are doing the same thing. "
Daymond John
Doing
Out
Products
" I'm a big advocate of financial intelligence. "
Daymond John
Financial
Finance
Intelligence
" There really is no shortcut just because you have a name, or you have some kind of access or some way you can solve all the problems. And I think one of the things I learned with FUBU, you have to understand that there's really only two ways of operating a business: more sales, or lower overhead. "
Daymond John
Business
Problems
Think
" I'm a firm believer in utilizing celebrities because they tap into people on an emotional basis. "
Daymond John
Firm
Tap
People
" A lot of times, I can put a product together with a distributor when I go into my Rolodex for distributors. I can then put it together with a face, such as an artist. And then I can go into my databank of retailers and people that I've been working with through the years of retail, and then also manufacturing. "
Daymond John
Face
Together
People
" I look to work with businesses that know what they are doing but need larger distribution or exposure. "
Daymond John
Know
Need
Work
" I've come to learn that my initial investment is more about the person versus the product that I am buying into. I've also learned that I really do enjoy giving worthy people an opportunity of a lifetime. "
Daymond John
Enjoy
People
Opportunity
" I value an entrepreneur I can get behind and trust, because I know they are attempting to move forward in life. "
Daymond John
Value
Know
Trust
" Fortunately, right now 'entrepreneurship' is one of the business world's biggest buzz words and so many young people in our country are looking up to this new generation of CEO's as their modern day rock stars. Whenever you have that effect, it makes the job of promoting entrepreneurship much easier. "
Daymond John
Stars
Words
People
" When I first came into money, I bought six or seven homes. One weekend I went to Miami and bought an apartment and a mansion several blocks from each other, which was not that bright! "
Daymond John
Bright
Weekend
Miami
" You don't have to work for a big corporation if you don't want to. "
Daymond John
Work
Corporation
Big
" As an entrepreneur, you never stop learning. "
Daymond John
Entrepreneur
You
Learning
" When looking at trends I always ask myself basic and timeless questions about business, and the one I seem to always come back to is, 'How is this different than anything else in the marketplace?' "
Daymond John
Business
Myself
Looking
" I consider each business investment based on concept and revenue. "
Daymond John
Concept
Revenue
Investment
" Every problem can be solved as long as they use common sense and apply the right research and techniques. "
Daymond John
Common Sense
Research
Problem
" If you don't educate yourself, you'll never get out of the starting block because you'll spend all your money making foolish decisions. "
Daymond John
You
Never
Money
" When you have a large amount of the workforce being laid off, some of them have no other choice but to go out there and invent something. "
Daymond John
Go
Off
Choice
" If I invest in a CEO, I need him or her to have experience in sales. "
Daymond John
Experience
Her
Him
" I never knew anything other than wanting to be an entrepreneur. I tried my first business when I was 6 years old, and I started another business when I was 8. I don't think I knew anything besides that. "
Daymond John
Business
Think
Never
" No matter what business you're in, business is business, and financing and money are critical. I would have made a lot fewer mistakes if I had more schooling in that area. "
Daymond John
Business
Matter
Mistakes
" One of my business partners would remind me that no fashion line lasts forever, that we would hit the down curve eventually, and that we needed to look for new brands that complement the first one. "
Daymond John
New
Fashion
Look
" I think African Americans are resilient and hustlers by nature. I think they need to understand that you can take that hustle to the boardroom, but it has to be an education process. "
Daymond John
Process
Think
You