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" More traffic means more advertising dollars. "
Jeff Zucker
Traffic
More
Dollars
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" It's a growing trend. Viewers are our customers, but so are advertisers. And advertisers want different ways to reach our viewers. "
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" I don't think Vice and BuzzFeed are legitimate news organizations. "
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" It is a significant acknowledgment that the way people are watching television is changing and the model is quickly changing. "
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" Local television is a slightly different story. It is under much more pressure in the same way that all local businesses are, whether that's a local newspaper, local radio or local television. But I think television in the aggregate is actually in very good shape. "
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" I've spent over half my life at NBC. This is the only place I have ever worked. "
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" If you love television and you love news, CNN is the perfect place to be. "
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" I don't regret putting 'The Apprentice' on television. "
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" The television business is actually going through a tremendous transition, but I think at the end of the day, television is still paramount. "
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" I like Donald. I guess I shouldn't call him that. I like President Trump. He's affable. He's funny. "
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" I watch a ton of CNN. "
Jeff Zucker
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" If I was on Twitter, I'd probably get in trouble pretty quickly. "
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" When people think about CNN today, they think about our television coverage, politics, and Donald Trump. And I get it; I'm not suggesting that's wrong. But I think there is a much bigger story going on at CNN. "
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Think
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" We're in this transition period of figuring out how to deal with all the new technology that is out there, but television still proves to be the granddaddy of them all. "
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" People are looking for original content in many different places, as are advertisers. This takes us into a whole new ballgame. "
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" Michael Jackson is the ultimate traffic accident. People can't take their eyes off him. "
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" It's one of the things I respect about Time Warner and Turner: their understanding of CNN's independence. "
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" The world has changed - we can all get news 24/7 from any device, any outlet... but we want to tell different stories in different ways, and add to the news. "
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Tell
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" The perception of Donald Trump in capitals around the world is shaped, in many ways, by CNN. Continuing to have an adversarial relationship with that network is a mistake. "
Jeff Zucker
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Relationship
" The cable model is just a better model. Dual revenue stream: advertising-supported and subscription-supported revenues. "
Jeff Zucker
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" I think the era of access journalism as we've known it is over. "
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" I've said this forever - I've always believed the Today show is more than the sum of its parts. "
Jeff Zucker
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" I think it's the sign of a leader to step up and say, you know, when something's not working to have the guts to reverse it. And the worst thing you can do is to let that mistake linger. "
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" I've always been interested in the news, but I've always been interested in what's popular. I've always had a little bit of a populist take on things. Which I know is interesting when you talk about Donald Trump. "
Jeff Zucker
Take
Know
Interesting
" CNBC is a very serious-minded financial news network, and what we've seen thus far from Fox appears to be not as investment-focused or financially focused, and that's good for us. "
Jeff Zucker
Financial
News
Focused