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" We feel confident that, were Apple and Adobe to work together as we are with a number of other partners, we could provide a terrific experience with Flash on the iPhone, iPad, and iPod Touch. "
Kevin Lynch
Apple
Together
Work
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" AIR grew out of our early thinking about rich Internet applications around 2001. We started to see web developers pushing the boundaries of what could be done inside the browser and taking advantage of Flash in ways that we hadn't expected. "
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" A wide variety of devices beyond personal computers are arriving, many of which will be used to browse the Web... The Flash engineering team has taken this on with a major overhaul of the mainstream Flash Player for a variety of devices. "
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" Flash and HTML have co-existed, and they're going to continue to co-exist. "
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" Just like the Internet has transformed the media industry or the e-commerce industry, the software industry is also being affected dramatically by the Internet. "
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" Creative Cloud is Adobe re-imagining itself amid a world of these three transformations - cloud, multiscreen and social computing - which are all happening at the same time. "
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" When you're displaying content, any technology will use more power to display, versus not displaying content. "
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" The productivity and expressiveness of Flash remain advantages for the Web community even as HTML advances. "
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" With Typekit, you sign on, you pay a single subscription fee. We're including that as part of Creative Cloud. "
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" We're actually helping advance HTML5 in some very concrete ways, such as Edge, which is in beta. "
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" You can't go to the store and buy 'the Engagement Platform.' "
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" AIR was born from thinking about how rich Internet applications would play out over time and what new pieces of technology would be in demand for these to go to their next generation. "
Kevin Lynch
Play
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Rich
" When television came out, there was concern it would kill radio. "
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Radio
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Concern
" We're so connected, kind of ever-presently, with technology now. People are carrying their phones with them and looking at the screen so much. "
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" Adobe and Apple have collaborated a lot over the decades. There's a lot more for us to do as well. "
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Us
More
" It's not about HTML 5 vs Flash. They're mutually beneficial. The more important question is the freedom of choice on the web. "
Kevin Lynch
Freedom
Choice
Question