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" Who asks who out on the date? Who's supposed to pay for dinner? Who chooses where you go? Both partners should be involved in these discussions. If we want to be treated as equals, don't put yourself in a position where you set yourself up to not be equal. "

Whitney Wolfe

Equal

You

Yourself

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" Honestly, I'd rather hug than shake hands. I don't know where those hands have been! "

" Everyone in the dating business wants to know what women want - it's the billion-dollar question. But it's simple: put one in charge, and you find out. "

" In our digital age, the Golden Rule is not enforced online. "

" I can guarantee that back in the day, if a woman was left alone and she needed to eat, she would have to hunt. It's not biological imperative that says men have to ask us out; it's social conditioning. And we can change it. "

" When I left Tinder, I had no intention of getting back into the dating industry. What I ultimately wanted to do was start this contagious complimentary social network, where kindness was at the helm. "

" Online, I would never friend a random cute guy on Facebook or start liking his pictures on Instagram - even if I had a crush on him. But with Tinder, it's like following or friending each other at the same time. The risk of revealing your feelings is removed. "

" Safety is something you should never have to pay for. If you're abusive or, say, not who you say you are on Bumble, you're gone. We have a zero tolerance policy. "

" I cannot compare and contrast Tinder and Bumble directly, but I will say that we have a very impressive, forward-thinking user base. "

" Being able to put your blinders on, ignore negative opinions, and follow your strong intuition is what's validating to me. It's a great feeling to know you can trust your gut. "

Whitney Wolfe

Know

Negative

" Books such as 'The Rules' and 'He's Just Not That Into You' need to go out of the window. "

" There's an assumption that women don't start companies that earn more than X amount of dollars, or that have more than X amount of users, and Bumble is now really growing into one of the main players if you look at all the mainstream social-media platforms. "

" I have so many girlfriends who are powerhouses: They have big careers, are fearless in traveling in third-world countries or a launching non-profit. But they won't text a guy for fear of being perceived as desperate. That is broken. "

" I truly believe that what we're seeing with online dating is very similar to what happened with the Myspace-Facebook era, where Myspace was once this place for online connecting for a very select group of young people. And then Facebook kind of hit at this moment where it was acceptable for everybody to do it. "

" When you accept that failure is a good thing, it can actually be a huge propeller toward success. "

Whitney Wolfe

You

Good

" The men who use Bumble appreciate a confident woman, a woman who has a voice. A lot of men suffer from insecurity and fear rejection, too. Bumble removes that fear, as they don't have to make the first move, so it benefits both men and women. "

" I sleep with the drapes open to rise with the sun. I think that's a healthy thing to do because even if you don't like to wake up early, your body does adjust. "

" When I first got started in this whole world of online connecting, we were combating this antiquated stereotype of who used online dating, and we really set out to make it popular with millennials. What I find to be so fascinating now is, I'm seeing an inverse in that trend. "

" Look at what is broken in society, figure out how to make it better, and then, around that, formulate a business. "

" My goal is not to overtake Tinder or compete with Tinder. To be fully honest with you, I think Tinder is a great product. It's still my baby at the end of the day. So I wish it continued success. I still have equity in Tinder. "

" Every point in your career is a learning lesson - I learned a lot about how much work is required to grow a user base and create a new product. I also learned that things take time and extreme hard work and passion. "

" There is no better way to create a confident and meaningful connection with someone than to be self-assured and true to yourself. Remember, you want someone to truly appreciate you for you, not for your best side. There is only one you. Be proud of that and own it. "

" I worked all day, every day. I thought about Tinder in the shower and dreamed about it at night. It wasn't just my job - it was my life. "

" I was always extremely creative. I was very artistic and never strong with numbers or science. I wanted to be an artist or a fashion designer. I wanted to be something that allowed for a lot of imagination. "

" If we want to create change, we all have to be feminists - men, women, everyone needs to acknowledge that. Sometimes I have more in common with the man than I do the woman in the room. "

" We have all been there: we see that gorgeous person across the room, and we want to go and speak to them so badly. However, the 'rules' of society mean we usually don't end up doing it, despite our friends' best efforts to convince us to. Time for a change. Be empowered and say hi! It's proven that people really like it when you take initiative. "

" I'm very artistic and creative, disorganised - ambitious, I would say, if that even makes sense. I'm definitely not the most mathematical person in the world; not scientific. I can't even work out a tip; it's really sad. But I've always thought, play up your strengths and let someone else handle your weaknesses. It's OK. Work together. "

" I'm a pretty private person. I live in Texas, and I like my small network. "

Whitney Wolfe

Person

Small

" I'm going to be honest. Up until I started work on Bumble, the 'f-word' scared me. People would ask me if I was a feminist, and I didn't know how to respond. The word seemed to put guys off, but now I realise, who cares? "

Whitney Wolfe

Honest

People

" Usually, it's men who run these big monster companies, and girl companies are usually much smaller - it's like an unwritten tech-industry stigma. "

Whitney Wolfe

Run

Girl