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" Automotive franchise laws were put in place decades ago to prevent a manufacturer from unfairly opening stores in direct competition with an existing franchise dealer that had already invested time, money and effort to open and promote their business. "

Elon Musk

Time

Money

Competition

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" Life is too short for long-term grudges. "

" Yeah, well I think anyone who likes fast cars will love the Tesla. And it has fantastic handling by the way. I mean this car will crush a Porsche on the track, just crush it. So if you like fast cars, you'll love this car. And then oh, by the way, it happens to be electric and it's twice the efficiency of a Prius. "

" If you look at our current technology level, something strange has to happen to civilisations, and I mean strange in a bad way. And it could be that there are a whole lot of dead, one-planet civilisations. "

" There's a silly notion that failure's not an option at NASA. Failure is an option here. If things are not failing, you are not innovating enough. "

" If you want to grow a giant redwood, you need to make sure the seeds are ok, nurture the sapling, and work out what might potentially stop it from growing all the way along. Anything that breaks it at any point stops that growth. "

" I would like to fly in space. Absolutely. That would be cool. I used to just do personally risky things, but now I've got kids and responsibilities, so I can't be my own test pilot. That wouldn't be a good idea. But I definitely want to fly as soon as it's a sensible thing to do. "

" The rumours of the demise of the U.S. manufacturing industry are greatly exaggerated. "

" Really, the only thing that makes sense is to strive for greater collective enlightenment. "

" I've been to Disneyland, like, 10 times. I'm getting really tired of Disneyland. "

Elon Musk

Tired

Getting

" If anyone has a vested interest in space solar power, it would have to be me. "

Elon Musk

Space

Interest

" If you're trying to create a company, it's like baking a cake. You have to have all the ingredients in the right proportion. "

" It's not as though we can keep burning coal in our power plants. Coal is a finite resource, too. We must find alternatives, and it's a better idea to find alternatives sooner then wait until we run out of coal, and in the meantime, put God knows how many trillions of tons of CO2 that used to be buried underground into the atmosphere. "

" Tesla is here to stay and keep fighting for the electric car revolution. "

" The U.S. automotive industry has been selling cars the same way for over 100 years, and there are many laws in place to govern exactly how that is to be accomplished. "

" It would take six months to get to Mars if you go there slowly, with optimal energy cost. Then it would take eighteen months for the planets to realign. Then it would take six months to get back, though I can see getting the travel time down to three months pretty quickly if America has the will. "

" If something's important enough, you should try. Even if you - the probable outcome is failure. "

" In the early days of aviation, there was a great deal of experimentation and a high death rate. "

" Tesla is becoming a real car company. "

" Patience is a virtue, and I'm learning patience. It's a tough lesson. "

" I think you should always bear in mind that entropy is not on your side. "

" Brand is just a perception, and perception will match reality over time. Sometimes it will be ahead, other times it will be behind. But brand is simply a collective impression some have about a product. "

" The reality is gas prices should be much more expensive then they are because we're not incorporating the true damage to the environment and the hidden costs of mining oil and transporting it to the U.S. Whenever you have an unpriced externality, you have a bit of a market failure, to the degree that eternality remains unpriced. "

" If you don't have sustainable energy, you have unsustainable energy. The fundamental value of a company like Tesla is the degree to which it accelerates the advent of sustainable energy faster than it would otherwise occur. "

Elon Musk

You

Company

" The reason we should do a carbon tax is because it's the right thing to do. It's economics 101, elementary stuff. "

" With DNA, you have to be able to tell which genes are turned on or off. Current DNA sequencing cannot do that. The next generation of DNA sequencing needs to be able to do this. If somebody invents this, then we can start to very precisely identify cures for diseases. "

" Selling an electric sports car creates an opportunity to fundamentally change the way America drives. "

" I think it's very important to have a feedback loop, where you're constantly thinking about what you've done and how you could be doing it better. I think that's the single best piece of advice: constantly think about how you could be doing things better and questioning yourself. "

" I've actually not read any books on time management. "

" It's OK to have your eggs in one basket as long as you control what happens to that basket. "

" Stationary storage will be as big as the car business long term. The growth rate will probably be several times what it is for the car business. "