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" Design is a constant challenge to balance comfort with luxe, the practical with the desirable. "

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" The computer can't tell you the emotional story. It can give you the exact mathematical design, but what's missing is the eyebrows. "

" Design is a tool that either allows us to create new markets or disrupt existing ones. "

" Because I am much like Reagan and Margaret Thatcher, I'm such an unconventional political figure that you really need to design a unique campaign that fits the way I operate. "

" I went to my boss, and I said, 'Look, I'd like to design these ties because I think they could be new.' He said, 'The world isn't ready for Ralph Lauren.' I never forgot that because... I thought that was a compliment. "

" Our guiding principle was that design is neither an intellectual nor a material affair, but simply an integral part of the stuff of life, necessary for everyone in a civilized society. "

" When writing for the page, the focus is on the design - how the words appear on the page. I try to make it as direct and simple as possible. "

" What I learned from my years in Silicon Valley is that design can have a primary role in how a business is shaped, how a company can be design-driven. In my experience of large industry in Europe, that knowledge has been lost. "

" The reward is that you can actually create a world separate from reality with a story, actors, music, and camera design. When it works it can entertain, move people and teach us all. "

" When I studied graphic design, I learned a valuable lesson: There's no perfect answer to the puzzle, and creativity is a renewable resource. "

" It seems to be a law of design that for every advantage introduced through redesign, there is an accompanying unintended disadvantage. "

" Urban design as a discipline barely exists in most American and Canadian cities. In Singapore, there are innovative transportation strategies at work. "

" I studied to be an architect. And I find tremendous similarities between building a company and the design process. Businesses have to do their planning on the fly in a fashion similar to an architect sketching. "

" As all human beings are, in my view, creatures of God's design, we must respect all other human beings. That does not mean I have to agree with their choices or agree with their opinions, but indeed I respect them as human beings. "

" I have always loved clothes, and the opportunity to design my own line could not be missed. It's a dream job. "

Jasmine Guinness

" Design, in its broadest sense, is the enabler of the digital era - it's a process that creates order out of chaos, that renders technology usable to business. Design means being good, not just looking good. "

" The level of detail and craft is something that's inscribed within the original design concept. And so when I begin to draw, I know what kind of detailing I want the building to have. "

" Design has long gone from tinkering and sketching of auteurs in isolation to a powerful catalyzer of growth. "

Jens Martin Skibsted

" I really see myself continuing to design clothes, fragrances. "

" I live for what I haven't done. "

" Initially, it was the unpractical in fashion that brought me to design my own line. I felt that it was much more attractive to cut clothes with respect for the living, three-dimensional body rather than to cover the body with decorative ideas. "

" I love everything I design. "

Emilia Wickstead

" Good design to me is both appearance and functionality together. It's the experience that makes it good design. "

" There is no one-size-fits-all solution to the challenges facing our cities or to the housing crisis, but the two issues need to be considered together. From an urban design and planning point of view, the well-connected open city is a powerful paradigm and an engine for integration and inclusivity. "

" To design is much more than simply to assemble, to order, or even to edit: it is to add value and meaning, to illuminate, to simplify, to clarify, to modify, to dignify, to dramatize, to persuade, and perhaps even to amuse. To design is to transform prose into poetry. "

" Most companies target women as end users, but few are effectively utilizing female employees when it comes to innovating for female consumers. When women are empowered in the design and innovation process, the likelihood of success in the marketplace improves by 144%! "

" If you have total freedom to design, you won't get anything interesting. So I give myself restraints in order to kind of push myself through, to create something new. It's the torture that I give myself, the pain and the struggle that I go through. "

" The payoff of a customer-centric approach to software and digital product design is substantial and long-lasting for both companies and their customers. "

" I mean, I think about it, but I don't design my record to get a certain public response. "

" I can create clothes for so many different time periods. I've always tried to avoid being pigeonholed. Plus, everything I learn about design and costume from one movie somehow works its way into something else. "

" I describe the design process as like the tip of the iceberg. What you don't see is the long haul: all the endless auditing and things like that. "