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" Historically, Labour has used technology as a form of control. We would use pagers and faxes to send out messages telling people what line to take. The key learning from the Obama campaign is to use technology to empower your supporters. "

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" My general approach to opposition is where the government is getting something right, we should say so. And where we disagree with them, we should say so, too. "

Douglas Alexander

Where

Disagree

Government

" Any politician in a democracy has to be mindful of public opinion. "

" The scale of the ISIS threat is not yet matched by a clarity of approach for securing their defeat. "

" If you talk to most people under 30, they don't read a newspaper. "

" Too often, the idea seemed to be that the cost of being part of Europe was being less like Britain. So after years of fighting to defend Europe against attacks from the Eurosceptic right, it would be fatal to retreat into the same arguments and begin the battle anew. "

" We can have enhanced devolution - greater powers in Scotland - but within the strength, security and stability of the United Kingdom, and I think that's what most Scots want. "

" Kneejerk interventionism or kneejerk isolationism is the wrong course for Britain. "

" A politics that defines itself by difference holds no appeal for me. "

" I think politicians who suggest they are uninterested in the support of newspapers are not being straight with people. "

" The 'Arab Spring' is the most spectacular example of the dispersal of power. "

" A self-evidently confident politician, Cameron still suffers from a curious hollowness. Ten years after he became Conservative leader, many people still question what he actually stands for or believes in. "

" Being prime minister is not a job to be performed with an eye for the exit. "

" I don't get up in the morning and think my mission is to end Britain. I do get up in the morning and think that my mission is to end poverty. "

" As Scots, we certainly want change today, but the change the Nationalists offer is not the change we want or need. "

" Building the future holds more attraction than ancestor worship, whichever ancestor we're talking about. "

Douglas Alexander

Worship

Talking

" I do think our challenge is to balance credibility and a clear message about how we would reduce the deficit with boldness about the choices that we put before the public. "

" The Network Generation are secure in, and proud of, their Scottishness. Unlike my generation that grew up in the '80s, they don't see our sense of identity as under threat. "

" Just as people have long believed that strengthening ties of trade improves the prospects for peace and the free exchange of ideas, Facebook friendships or Twitter followings already transcend national borders. "

" As Scots - like everyone else - we live in an increasingly inter-connected world that demands shared solutions to shared problems. Walking away from others have never been our way. Walking with others has been our heritage and still represents our best future. "

" Traditionally, diplomacy was done in an environment of information scarcity. Ambassadors would send back telegrams to foreign ministries, comfortable in the knowledge that their views of a country would be the only source of information the minister would see. "

" The style of politics that Damian McBride represents has been discredited, and Labour has moved on. "

" It is already clear that, because of advances in technology, drones are going to play an increased role in warfare in the years ahead. It is therefore vital that the legal frameworks governing their use are robust and internationally recognised. "

" Part of the reason I am so evangelical in our campaigning work is that I had an unshakeable faith in Labour values, but we needed a machine worthy of the message. I grew up with a peerless Conservative machine, with vastly superior resources. "

" The depth of concern people feel about UKIP is not always matched by depth of understanding. "

" If Nick Clegg hadn't been sitting around the cabinet table, we wouldn't have had the bedroom tax; we wouldn't have had the rise in tuition fees. We wouldn't have had the mistakes we've seen in economic policy. "

" Of course we need to show we are a genuine alternative to an unpopular, Conservative-led government. But we need to set ourselves a higher standard than a party offering anger like UKIP. "

" For me, fiscal realism is not a betrayal of Labour values; it is the foundation by which we win the trust of the public. "

Douglas Alexander

Win

Values

" What people want is a sense of a better future to come. "

" It would be wrong for us to offer difference from the Conservative Party at the cost of credibility, but equally it would be wrong to offer credibility at the cost of being clear that there remain very fundamental differences. "

" What matters in any campaign is that you have a strategic core that makes the judgements, decides the strategy, and can deliver. "