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" I always wanted to have a scenario where the guy didn't have my number, but I had his. What if women make the first move, send the first message? And if they don't, the match disappears after 24 hours, like in Cinderella, the pumpkin and the carriage? It'd be symbolic of a Sadie Hawkins dance - going after it, girls ask first. "

Whitney Wolfe Herd

What If

Always

Dance

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Whitney Wolfe Herd

Obsessed

" I was tired of a system where women waited around for men to send them a message or ask them out. With Bumble - first a dating app, now a social network that helps you make empowering connections in love, life, and business - women had to make the first move, or the match was void. "

" Hate speech, racism, and bigotry are intolerable realities that we must all come together to take action against. "

" I'd read a lot about the psychology around rejection and insecurity, and I had noticed that when people feel insecure or rejected, they behave aggressively, erratically. Especially when you can hide behind a screen name or a profile picture. "

" I am a huge advocate for anti-bullying in our youth. What I have seen with the rise of social media is that children are not facing bullying on a playground: they are facing it on their cell phones. "

" There were dozens of dating apps when Bumble came on the scene, but they weren't able to attract critical mass in a young professional group. "

" I've thought long and hard about this, and I think a lot of the dysfunction around dating has to do with men having the control. "

" I think we are the first feminist or first attempt at a feminist dating app. "

" Often, the best jobs come out of just meeting people and letting one thing lead to another. "

" Women need to support other women, and we must ensure we are providing women with opportunities that allow them to reach their full potential. "

" The women at all levels of the entertainment industry - from interns to Oscar winners - who kept quiet to protect their careers should be a lesson to every CEO and HR department. "

" I just don't harbor resentment toward anything or anywhere or anyone - I'm too busy. "

" Life's so much based on instincts and quick decisions, and people don't know what they're looking for. "

" I had to live through being a woman who thought men always had a one-up... I knew I didn't like it. I thought that's how it was. "

Whitney Wolfe Herd

Men

Always

" Feminism wasn't really at the top of my vocabulary. I think what's been interesting for me - let me say this delicately - when I've been surrounded by men who don't believe women are equal, I didn't think women were equal, including myself. "

" Hashtags are powerful, but they aren't powerful enough. "

Whitney Wolfe Herd

Enough

Powerful

" I knew I was ambitious; I knew I was passionate and that I wanted to change the world in some shape or form, but I had no idea what that might look like. "

" I'm so tired of this notion that women only need to support women. Why can't we all support each other? "

" Saks helps to empower women through how they look and feel - and Bumble wants to give all women a platform to connect with other empowered women, whether that's in dating, friendship, or business. "

" Amassing a user base is a lot harder than one might think. "

" I'm so proud of the community we've been able to bring together, and the notion of women making the first move is no longer taboo; it's no longer a scarlet letter to have a voice. "

" I personally can tell you that all my girlfriends - and many women I've spoken to - have this fear of being perceived as desperate or forward when they want to approach a man. It was always, 'He must text you first' - but why? "

" I think so many women allow themselves to be defined by somebody else's narrative. "

" I'm the most fortunate woman in the world - I have a platform, which doesn't just reach 10 people. "

" I don't know why the leaders of social networks have overlooked the idea of rules. Real-life behavior is becoming more reflective of social media instead of vice versa, and that's a dangerous thing. "

" We always need friends. And I think we come out of these highly social environments with university, college, wherever we were, and getting to a new city could be daunting. It can be lonely, and it's almost easier to find a date than it is to find a friend. "

" Companies must put infrastructure in place to support their female employees and ensure that they receive the benefits of male and female leadership. "

" Misogyny is not something that you want to be a part of. "

" I run a dating site, but I will gladly tell someone, 'Do not date someone if it's not right.' And don't settle. This settling thing is insane. I've literally had to force friends out of relationships because they want to be married by a certain age, so they just date these guys that are not right for them. "

" The dynamic of how women and men are meant to interact, for those of us who are looking for a heterosexual relationship, is very broken, and it leads to a lot of really dysfunctional relationships, abusive and otherwise. "

Whitney Wolfe Herd

Men

Relationship