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" If anyone said to me 'invent a new monster so we can sell more toys', I'd kick them out of my office. "

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" When writing comedy, you have to have the confidence to believe that there is only one type of relationship in the world, and we are all having it, that all men behave in the same way and so do all women. "

" Writing for adults often means just increasing the swearing - but find an alternative to swearing and you've probably got a better line. "

" If you take most men aside when their wives are pregnant, most men are pretty frightened and worried and faintly disgusted by the whole experience. "

" I was called a misogynist because I was reducing women to mothers. 'Reducing women to mothers' - now there is possibly the most anti-women statement I've heard. "

" Cinema is so slow and boring compared to television. "

" The difference between a beautifully made failure and a beautifully made hit is who you've got playing the leads. "

" Fascinatingly confident, rude people are great. "

" Like most writers, I write about what has happened to me as that involves the minimum amount of research. "

" My priorities are where they should be, which is making really great, really exciting television. "

" I can say with pride verging on smugness that I've got two very successful shows that assume their audience is very smart. "

" People don't really have a relationship with great writing or great production or great art direction or great direction. They just sort of admire it. "

" I know this is going to sound very self-serving, and I apologize for it, but if you can write comedy, you can pretty much write anything, because it's the hardest. It's the most technically demanding, the most precisely evaluated form of writing. People know if it works or not. There's a big button marked 'fail,' and that's when nobody laughs. "

" When you're surrounded by friends and exes, there's a whole lot of stuff that starts crawling out. But however serious and traumatic those experiences may be to the participant, to the onlooker they're hilarious. "

" To me, a 'brand' sounds evil. "

" My problem is that the audience is more fiction-literate than ever. In Shakespeare's day, you probably expected to see a play once or twice in your life; today you experience four or five different kinds of fiction every day. So staying ahead of the audience is impossible. "

" The way you get your script to the right people is that you put it in an envelope. It's easy. The difficult bit is writing something that is so good people will take a punt on a brand new writer. "

" I absolutely love television, and I don't mean to be vulgar, but as I keep having to explain to people from the movie industry, I get more power and more money doing television, so why on earth would I do a film? "

" I'm a geek. "

" Being the only writer on a successful show is very rewarding. "

" I never go online. The Internet stuff is bonkers. You must not look at it. "

" You'll go out of business if you think people are stupid. "

" I don't want to think that the stories are finite; I want to feel that they can go on forever. "

" Brainy's the new sexy. "

" I don't think, generally speaking, people become writers because they were the really good, really cool, attractive kid in class. I'll be honest. This is our revenge for people who were much better looking and more popular than us. I was a bit like that, I suppose. "

" I think of myself as a writer with a sense of humour rather than a comedy writer. Happy to tell a story with lots of jokes in it - I wouldn't know how to do jokes without the story. "

" I can't see what's wrong about assuming intelligence in your audience and what's bad news about being rewarded for assuming that. "

" Well, I'm permitted to say anything I like. I just don't. "

" I think training in comedy, as it were, a history writing comedy, is a powerful tool for anyone. "

" I hope I won't become hated by geeks everywhere, but I don't really know comic books all that well. "

" I write the kind of stuff I'd like to watch. "