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" It's just exciting to be able to see what someone around the world is eating in Sicily or Tokyo. "
Steve Chen
See
Just
Tokyo
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" Everybody carries a phone with them, but they may not have a computer. "
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" YouTube is a platform, a distribution vehicle. "
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" While there are certainly food-focused content out there on the Web and on TV, most of this content need to weave through many layers of editing before it reaches the viewer. "
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Editing
" If you've ever snapped a picture of your dinner, Nom is for you. "
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" Our goal is to have YouTube on every screen - to take it from the PC to the living room and the mobile phone. "
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" Nom is a place for food lovers. "
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Lovers
" There are a lot of services trying to solve the information discovery problem, and no one has got it right yet. "
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Trying
Discovery
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" There are lots of new products and new services making adding content easier. But there's not many people on the other side helping users digest that content. "
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Content
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Products
" It is impossible to effectively monitor the huge volume of videos that are out there. It is often difficult to find out who owns the copyright on individual videos. Differing copyright laws in different countries also make the whole process harder. "
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Impossible
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Find
" Almost every time we get together with family or friends, the conversation ends up being about food. "
Steve Chen
Together
Family
Food
" If you have a food blog and want to connect with a bigger audience, Nom is for you. "
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Blog
You
Audience
" Every user has something to say. "
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Something
Every
Say
" We noticed that the most popular videos at YouTube showed people making things. "
Steve Chen
Videos
People
Things
" There's just not that many videos I want to watch. "
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Just
Many
Videos
" By augmenting the pages in the upload process with educational text regarding the type of content that can be uploaded to YouTube, we have seen a sharp overall reduction with users uploading copyrighted materials. "
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Content
YouTube
Text
" From our experiences with the site in Japan, we've come to ask, 'What can we learn about syndicating content from mobile devices and getting it up on YouTube?' "
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Learn
Up
" Chefs love to have that control and power to control the message they want to deliver. "
Steve Chen
Message
Want
Power
" If a restaurant kitchen is your office, Nom is for you. "
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You
Restaurant
Office
" What we have noticed at YouTube is that many users who have uploaded infringing content are unaware that it's illegal to do so. "
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Unaware
YouTube
Many
" There's a waterfall of content that you're missing out on. "
Steve Chen
Out
Waterfall
You