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" It's very important for a brand to have an identity through the years, but it's very important as well to evolve because times change so fast. "

Donatella Versace

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" I wake up at about the same time every day. I sleep well and wake without an alarm clock. "

Donatella Versace

" The three biggest fashion mistakes are cheap suits, shoes, and shirts. Spend your money on something good. "

Donatella Versace

" People are always surprised when they spend time with my children by how normal they are. They're polite. They're well mannered. They're very down to earth, in a way. "

Donatella Versace

" I have an image of what a British gentleman looks like, and that image finds real expression in Prince Charles. He is beyond fashion - he is an archetype of style. "

Donatella Versace

" In order to be responsible, you need some discipline in your life. For a while I lost mine. "

Donatella Versace

" Gianni created the whole thing. I came later and helped him. "

Donatella Versace

" I don't like my physique at all. "

Donatella Versace

" I love anyone who breaks the rules, and musicians always break the rules - in an aggressive way. "

Donatella Versace

" It's no good being too easily swayed by people's opinions. You have to believe in yourself. "

Donatella Versace

" In Italian there is an expression: We don't sleep on the fame. "

Donatella Versace

" Creativity comes from a conflict of ideas. "

Donatella Versace

" Fashion is about dreaming and making other people dream. "

Donatella Versace

" The first thing I do each morning is get out of bed and give my dog, Audrey, a hug. She's a Jack Russell. I think having an animal is a wonderful thing, particularly dogs. They are great levelers, there's no nonsense with them, and they just want simple affection. "

Donatella Versace

" The body should be reconfigured by the clothes, never again the other way round. "

Donatella Versace

" Fashion needs fresh blood, and London is the most creative place for that. "

Donatella Versace

" Die and born again, die and born again. It's the story of my life. "

Donatella Versace

" You couldn't define the '80s when the '80s were happening. We kept changing. We had shoulder pads, then we didn't. It was revealing, and then it was decoration. It was a lot of things at once. It was defined when it was over. "

Donatella Versace

" You can have small moments of happiness in life. You certainly can't expect years and years of it. "

Donatella Versace

" When I meet celebrities, I have to know what they are like and only then can I design. The clothes have to fit their personality. "

Donatella Versace

" Women are all the same; we want to be smaller in the waist, longer legs, slimmer. I design for women and their defects, to make them better. "

Donatella Versace

" Lady Gaga is the present and the future. She is the most revolutionary and inspirational artist. She is fearless and daring. "

Donatella Versace

" I don't even know what my natural colour is. Natural? What is natural? What is that? I do not believe in totally natural for women. For me, natural has something to do with vegetables. "

Donatella Versace

" I was a fashion addict by the time I was 11 years old. I'd wear a miniskirt and patent-leather boots. "

Donatella Versace

" I'm a designer, and I work very hard at that. People sometimes want to put down fashion by saying it's frivolous or superficial, but it's not that way at all. It's actually very hard work. "

Donatella Versace

" In fashion, women have more sensitivity, more sense of the body, so they know how things fit and feel. Yet there are not many women who study fashion. It's ridiculous. "

Donatella Versace

" I have to say, I grew up with fashion because my mother was a seamstress, and she had an atelier. She would cut the first pattern, and then she had people working for her. So I grew up in an atelier, watching people all around me sewing. I was fascinated. "

Donatella Versace

" My style is not that big. I wear heels, tight pants, and I wear diamonds. "

Donatella Versace

" I have worked with wool all my life as a designer. There's so much more to it than knitwear - it's an amazingly versatile material and can be used in so many different ways from chic to rustic. "

Donatella Versace

" If I could dress anyone, I'd like to dress the Queen - she can handle anything. I'd put her in black - she never wears black - and add a little leather, maybe. A little rock n' roll. "

Donatella Versace

" The suit does not represent the businessman anymore. Nor does the loud shirt represent the rock star. The same man can now wear both. "

Donatella Versace