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" Of course, formulas always existed in journalism. When I was just getting into the business, 'Time' and 'Newsweek' knew if they could put Jesus' face on the cover that it would do really well on the newsstands. So every year, they would put Jesus' face on the newsstand. There was a formula there. "

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" In 2012, Vladimir Putin returned to the presidency after a four-year, constitutionally imposed hiatus. It wasn't the smoothest of transitions. To his surprise, in the run-up to his inauguration, protesters filled the streets of Moscow and other major cities to denounce his comeback. "

Franklin Foer

Comeback

Surprise

Other

" Booksellers initially thought of Amazon as their best friend. They were coming in, and they were challenging Barnes and Noble, and Borders, which were the big, dominant corporations of the day, and that they would disrupt them and make them less powerful, but they could never envision that Amazon would overtake them all. "

" There's this proud American tradition of worrying about the power of communication companies. That going all the way back to the founding, we've tried to limit the power of monopolies that played a role in our democracy. "

" The sense of crisis is everything for Trump - even if it's largely invented. His depiction of darkness justifies his candidacy, the need to violently shake the system. His ability to conjure fear is what distinguished him from all those career pols he has vanquished. And it suits his ego. "

" Hunting for malware requires highly specialized knowledge of the intricacies of the domain name system - the protocol that allows us to type email addresses and website names to initiate communication. DNS enables our words to set in motion a chain of connections between servers, which in turn delivers the results we desire. "

" We've been merging with tools since the beginning of human evolution, and arguably, that's one of the things that makes us human beings. "

Franklin Foer

Tools

Human

" As the 2016 campaign has graphically illustrated, Trump doesn't treat rivals gently. Testifying before a congressional committee in 1993, he began with his rote protestations of friendship. "

Franklin Foer

Committee

Rivals

" If you game Facebook and Google in the right way, then you can achieve a mass audience. "

" It's very un-American to say nice things about elites. Elites are often terrible. It's not like we've ever had a perfect set of benevolent democratic elites ruling over our country. But the fact of the matter is that a representative system of democracy delegates power to elites. "

" After the global financial crisis of 2008, populist uprisings had sprouted across Europe. Putin and his strategists sensed the beginnings of a larger uprising that could upend the Continent and make life uncomfortable for his geostrategic competitors. "

" Google is arguably one of the greatest inventions. The search engine is one of the greatest inventions in human history. "

Franklin Foer

Greatest

Google

" Having a friend in the Kremlin would help Trump fulfill his longtime dream of planting his name in the Moscow skyline - a dream that he pursued even as he organized his presidential campaign. "

" Computer scientists have built a set of massive DNS databases, which provide fragmentary histories of communications flows, in part to create an archive of malware: a kind of catalog of the tricks bad actors have tried to pull, which often involve masquerading as legitimate actors. "

" The greatest miracle of the Internet is that it exists - the second greatest is that it persists. "

" Not even Trump's father's wealth, nor his father's faith in his son's destiny, could save Trump from incessant discipline. At the age of 13, he was shipped off to the New York Military Academy, which employed brutal tactics for the remaking of delinquent character, even resorting to violence to assert control over the boys. "

" If I'm reading my Facebook feed, it's using algorithms, procedures, and methods to give me what I want, or what it thinks that I want, or what suits its business plan. "

" We think of Netflix as a great personalization machine. It understands how you love French midcentury cinema and British murder mysteries, so examples of those pop up in your personalization engine. But you're also getting fed a lot of Netflix content. "

" Trump has emphatically denied ties to Russia - a claim refuted by his Twitter feed and a cursory Google search. Putin says his government had nothing to do with the hack of the DNC computers, even though it carelessly left a trail of crumbs tracing back to his intelligence services. The cunning liar is exploiting the blundering one. "

Franklin Foer

Liar

Intelligence

" I grew up using maps and having a sense of direction, and now I have a phone. I used to try to remember numbers, and now I... can just call them up instantly. And that's great. But what's happening right now is that we're in a phase of human evolution where we're merging with machines. "

" Who can complain about the price that Google is charging you? Or who can complain about Amazon's prices; they are simply lower than the competition's. And that's why I think we need to shift back to a more Brandeisian conception of antitrust, where we consider values other than simply efficiency and low prices. "

" If you think of data as kind of an x-ray of our soul, it's this window into our minds that the company has possessed. It's a very, very powerful x-ray for them to hold because the more that you understand about somebody, the easier it is to manipulate them. "

" Brazil is strewn with ruins of projects - refineries, power plants - begun but never finished. Most of this investment never landed in places or industries that really meshed with the trajectory of the global economy. This wasn't state-of-the art industrial policy. The projects seemed curiously nostalgic. "

" Ukrainians use the term 'political technologist' as a favored synonym for electoral consultant. Trump turned to Manafort for what seemed at first a technical task: Manafort knows how to bullwhip and wheedle delegates at a contested convention. "

" When Trump started belittling him, Jeb reverted to Bush form. He couldn't understand how anyone could question his noble pursuit of public service. In the face of Trump's attacks, he looked hurt and stunned. "

" Trump and Yanukovych have shared the same political brain: an operative named Paul Manafort. "

" On its face, Donald Trump's hateful musings about women and his boastful claims of sexual dominance should be reason alone to drive him from polite society and certainly to blockade him from the West Wing. Yet somehow, his misogyny has instead propelled his campaign to the brink of the Republican nomination. "

" As parents, we have kids who reflect back to us our addiction to devices, and we have all sorts of worries about whether this is a healthy thing. "

Franklin Foer

Addiction

Back

" Once upon a time, gatekeepers were newspaper publishers and magazine editors and people who ran radio stations and news networks. And they decided what went above the fold and what went on page A10. "

" Brazil is a country largely resistant to ideology. This is a strange fact given its founding by followers of the French philosopher Auguste Comte, who inscribed an epigram from his philosophy of positivism in the national flag: Order and Progress. "

" The Internet was invented in an age when our entire approach to regulation has been extremely lax, and so you'd think, 'OK, there might be a law on the books that governs how these corporations can handle our data.' "