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" The electoral strategy for 2016 was, 'Vote for me; I'm not Trump,' and, 'Trump is dangerous, so get out and vote.' "
Naomi Klein
Dangerous
Get
Me
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" As I explored Trump's inextricable relationship with his commercial brand, and its implications for the future of politics, I began to see why so many of the attacks on him have failed to stick - and how we can identify ways of resisting him that will be more effective. "
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" Maybe Trump himself will be voted out through impeachment, right? "
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" What I hope is less about what the greens will do but what people who don't consider themselves part of the green movement will do. "
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" I think people are just incredibly depressed and hopeless about the prospects for change. "
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" Trump would have been unelectable were it not for the groundwork laid by Bill Clinton and Bill Gates, two liberal heroes. "
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" Nike was the essence of sports, transcendence through sports. "
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" One shouldn't gamble with what is irreplaceable and precious. "
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" As soon as it was clear, in Copenhagen in 2009, that the Senate was blocking Obama from introducing meaningful climate legislation, the push was for him to use executive authority, use the EPA, use the tool of federal leases, and there was just a refusal to do it. "
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" The way in which people talk about climate is just so wonky and so abstract and such a boys' club that it makes a lot of women just roll their eyes or feel that they are somehow not qualified. I certainly had to fight that feeling in myself in order to write about it. "
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" Brands like Starbucks came along and talked about their brand as itself being a community, the idea that Starbucks is what they like to call a 'third place,' which is not their idea; it's the idea of basic citizenry needing a place that is not work, that is not home, where citizens gather. "
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" For someone with a background of economic justice, what scared me about climate change is not just that the sea level will rise and we'll have more storms - it's how this intersects with that cocktail of inequality and racism. "
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" We can't leave everything to the free market. In fact, climate change is, I would argue, the greatest single free-market failure. This is what happens when you don't regulate corporations and you allow them to treat the atmosphere as an open sewer. "
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" I really did have this powerful sense, when I was in New Orleans after the storm, of watching all these profiteers descend on Baton Rouge to lobby to get rid of the housing projects and privatise the school system - I thought I was in some science-fiction experiment. "
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" In the midst of the pain and panic of the Great Depression, as many as 2 million people of Mexican descent were expelled from the United States. "
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" I was having a lot of people ask me to update 'The Shock Doctrine' and add a chapter about Trump. "
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" The Trump family's business model is part of a broader shift in corporate structure that has taken place within many brand-based multinationals, one with transformative impacts on culture and the job market, trends that I wrote about in my first book, 'No Logo: Taking Aim at the Brand Bullies'. "
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" Governments started negotiating towards emission reduction in 1990. That's when the official negotiations started. "
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" I can tell you Donald Trump's products may not be made in America, but Donald Trump was made in America. "
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I Can
America
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" A state of shock is what results when a gap opens up between events and our initial ability to explain them. When we find ourselves in that position, without a story, without our moorings, a great many people become vulnerable to authority figures telling us to fear one another and relinquish our rights for the greater good. "
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Great
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" The Trump Organization is paid millions of dollars by these developers for the privilege of putting the Trump name on those towers. "
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Organization
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" While everyone is focused on security and civil liberties, Trump's Cabinet of billionaires will try to quietly push through even more extreme measures to enrich themselves and their class, like dismantling Social Security or auctioning off major pieces of government for profit. "
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" That is the meaning of the Trump brand - being the boss who is so rich and so powerful he can do whatever he wants. So the way in which he ran for president was to embody that idea as fully as he possibly could with his outrageousness. "
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Meaning
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" I don't think you can understand Trump's relationship to his voters and how he gets away with what he gets away with, without understanding the pact between a lifestyle brand and its consumer base and how that really transformed the global economy in the 1990s. "
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" In a marketplace where it's so easy to produce products, where your competitors can essentially match you on the product itself, you need to have something else. You need to have an added value, and that added value is the identity, the idea behind your brand. "
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" We have to change the kind of free trade deals we sign. We would have to change the absolutely central role of frenetic consumption in our culture. We would have to change the role of money in politics and our political system. "
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" If you're biking more and walking more, you're going to be happier and healthier. And you'll probably feel better if you take out less garbage, as most of us feel pretty crappy about that. But I don't think we can mistake those acts for doing what it takes to address a crisis at a global level. "
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" I think the fossil fuel industry is genuinely freaked out by the combination of the price collapse, the divestment movement, and that fact that renewable energy is getting so cheap so fast. "
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" That's the trick of free market economic theory: it doesn't just ask you to only be selfish and not care about others. It tells you that by being selfish, you are helping others. And, in fact, by trying to directly help others, you will hurt them. "
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" As soon as you write about climate change, the first attempt to discredit you is, 'Well, you wrote this on a computer,' or, 'You took a plane to this conference.' So your opinion isn't valid. "
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" What we know is that the environmental movement had a series of dazzling victories in the late '60s and in the '70s where the whole legal framework for responding to pollution and to protecting wildlife came into law. It was just victory after victory after victory. And these were what came to be called 'command-and-control' pieces of legislation. "
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