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" The industrial revolution that defined the first half of the 20 century marked the start of modern business, typified by high-volume, large-scale organizations. Mechanization created a culture of business derived from the capabilities and needs of the time. "

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" Macintosh felt like a system. As I learned more, I felt like I was able to guess how new things would work. I felt like the bugs in my programs were more my bugs and not things I misunderstood. "

Steven Sinofsky

Work

New Things

New

" My father, an entrepreneur but hardly a technologist, was looking to buy a computer to 'automate' our family business. In 1981, he characteristically dove head first into computing and bought an Osborne I. "

" Knowledge created a new culture of business derived from the information gathering and analysis capabilities of first the mainframe and then the PC. "

" I always feel great. I get to come to work every day and see the build from the night before, and every day we do more stuff. "

" The best work for creative folks on the team is when the problem is big and the solution escapes everyone. "

" When you build a product, you make a lot of assumptions about the state of the art of technology, the best business practices, and potential customer usage/behavior. "

" Groups tend to believe their work is harder, more strategic, or just more valuable while underestimating those contributions from other groups. "

Steven Sinofsky

Believe

Just

" Despite demand, the BlackBerry avoided offering generalized web browsing support. "

" Continuous productivity manifests itself as an environment where the evolving tools and culture make it possible to innovate more and faster than ever, with significantly improved execution. "

" If the work requires smart, talented, creative people, then more than anything, you want to enable folks on the team to create. "

" Disruption is a critical element of the evolution of technology - from the positive and negative aspects of disruption a typical pattern emerges, as new technologies come to market and subsequently take hold. "

" Assuming a specific resource is high cost is often a path to disruption when someone makes a different assumption. "

" Management, at every level, is about the effort to frame challenges, define end states, and allocate resources to navigate between them. "

" It's not cool to have your name in print when it's not the truth. "

" A moment of disruption is where the conversation about disruption often begins, even though determining that moment is entirely hindsight. "

" No matter how you look at it, one person cannot be evaluated and paid in isolation of budgets. "

" I like a good cliche because it reminds you that much of management practice boils down to things you need to do but often forget or fail to do often enough. "

" When faced with something complex, spend the time to think about some structure, write down sentences, think about it some more, and then share it. "

Steven Sinofsky

Time

Down

" As much as we think of performance management as numeric and thus perfectly quantifiable, it is as much a product of context and social science as the products we design and develop. "

" From a product development perspective, choosing whether a technology is disruptive at a potential moment is key. "

" It is impossible to count the blessings I have received over my years at Microsoft. I am humbled by the professionalism and generosity of everyone I have had the good fortune to work with at this awesome company. "

" I've always advocated using the break between product cycles as an opportunity to reflect and to look ahead, and that applies to me, too. "

Steven Sinofsky

Opportunity

Look

" The cloud-powered smartphone and tablet, as productivity tools, are transforming the world around us along with the implied changes in how we work to be mobile and more social. "

Steven Sinofsky

Changes

Tools

" While my friends were busy listening to the Talking Heads, Police, and B-52s, I was busy teaching myself to program on the Atari. "

" Things will absolutely go wrong. In a healthy team, as soon as things go wrong, that information should be surfaced. Trying to hide or obscure bad news creates an environment of distrust or lack of transparency. "

" After more than 23 years working on a wide range of Microsoft products, I have decided to leave the company to seek new opportunities that build on these experiences. "

" When you delegate work to the member of the team, your job is to clearly frame success and describe the objectives. "

" People love to play expectations games, and that is always bad for collaboration internal to a team, with your manager, or externally with customers. "

" With the general availability of Windows 8/RT and Surface, I have decided it is time for me to take a step back from my responsibilities at Microsoft. "

Steven Sinofsky

Windows

Step

" Innovation and disruption are the hallmarks of the technology world, and hardly a moment passes when we are not thinking, doing, or talking about these topics. "