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" TV is really, really, really hard work. You sacrifice a lot of your personal life, a lot of your sanity, just to do one show. "

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" The funny thing about the entertainment business is that we all feel like kids playing in a candy store, but we are entrusted with millions and millions and millions of dollars and an entire industry that can thrive or die on whether or not we do our jobs well or not. "

" TV writing - for me, at least - is half original voice and half an embodiment and a representation of the spirit of the actors you're writing for. "

" The joke of being a showrunner is that people ask how you get it all done, and you don't. The list of things I don't get done in a given day is longer than the list of things I do. And one of the things that's first to go is watching dailies. "

" Write something good that the people like. "

" Because I was such a student of pop culture growing up, I love that on the list of things that I got to work on in my first years out of college were 'Scream' and 'Dawson's Creek' and, ultimately now, 'The Vampire Diaries,' which generations below me grew up on and can quote. I love that. I think that is the coolest thing in the world. "

" I think Joss Whedon is a genius. "

" I grew up as an avid reader. I would go to the library and check out 40 books a week. Some of them were smarty books; most of them were 'Sweet Valley High' and young teen romance. "

" It doesn't matter if these characters are supposed to be together forever: if their chemistry gets stale, you want somebody to die, you want to put somebody in a coma, you want to write them off the show - anything to save you. "

" There's something about a supernatural universe that you would think would actually make it easier to create tension and build conflict and have big scares and big ideas and big sequences. And that's true in a lot of ways. You can pick the best idea out of a hat. "

" As a fan, I hated most of 'The Day After Tomorrow' movie except for the part where Emmy Rossum and Jake Gyllenhaal were stuck in the library, and I thought, 'Oh, I like this now.' There's something about bringing people together in odd circumstances and exploring the petri dish of what happens. "

" I've always loved the genre of virus movies or Armageddon movies - anything that involves being trapped with the cute boy in detention when the zombies are attacking. "

" There are a lot of things you do in a supernatural universe that can toe the line and cross the line. "

" Humanity has both its beautiful and its ugly sides. "

" The way that 'Vampire' was born was over a lunch. We got asked to do the show. A week later, we were hired. A week later, we were writing it. The minute we handed it in, it was ordered. The minute we shot it, it was picked up. Then we started working. There was never any, like, 'OK, here's what this show is...' We had to figure it out as we went. "

" I think that when you're exploring themes of humanity and what defines a hero and what makes us our best self and what makes us our worst self, you're going to stumble into territories of societal issues and that kind of thing. Sometimes you have accidents where you're not trying, but then the opportunity just presents itself. and you lean into it. "

" Actors have their own processes, and if you want to be respectful of their process, you've got to communicate with them in the language of their process, and keeping that all straight is a little bit of a head-scratcher. "

" I think, make it as beautiful as you can, and then rip it away. That's my sadistic thought as a storyteller. "

" I've always been a super-fan of television storytelling. It took me a while to figure that out in a career capacity, but certainly in a life capacity, I've been an avid viewer of television for decades. "

" Every night, I will write until I'm done. Until my eyes are burning and tearing, and I can't see the computer screen anymore, till I finish the script, till I get to the point where I'm happy stopping, till I get everything off my plate, because I hate going to bed with a full plate. It makes me very neurotic. "

" I feel like Caroline Forbes is such a crucial element... on 'The Vampire Diaries.' "

" I talk all the time about how much I read growing up and how much I love Stephen King and how he impacted my work from a genre perspective, but Pat Conroy wrote some of the most magnificent stories about characters who had to deal with dysfunctional families and try to find a place of honor in their own world and the pain of loss. "

" The problem with ratings is that you can give yourself a million reasons why they are what they are. "

" I remember, my freshman year of college, sitting in my TV room at the end of my dorm hallway with one other girl watching the premiere of 'Beverly Hills, 90210.' And then, a year later, walking into a room packed with college students watching '90210,' and I thought, 'I wonder what it must be like to be part of a phenomenon like that.' "

" The supernatural world, the sci-fi world - they give you scenarios that can truly be life or death. "

" It took me some time to realize television, for someone like me, was the perfect medium. I like to produce, I like to be detail-orientated, I like to be in charge of a lot of things, and I like to be a storyteller. It's kind of the perfect gig for someone like me. "

" I can stay up until the sun's up, no problem, but I do not like getting up in the morning. "

" You're supposed to be writing from experience - experience with people, with reading, seeing some homeless guy on the street and making up some story of him in your head. If you never see any of that or have those conversations or even sleep enough to have vivid dreams, then what are you writing about? "

" Of every movie that I've seen multiple times, of every TV show that I was obsessed with, I don't think I was ever obsessed with anything more than 'Flowers in the Attic,' which I read 13 times between fourth grade and senior year. "

" I remember just weeping my way through the 'Friday Night Lights' finale with my best friend and just being so happy all the way through because it was so beautiful. "

" I suffer mightily at the 7 A.M. calls. I'm happy as a clam on the 7 P.M. calls. "