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" When we think about even the PC market and what is required in the student as well as in the consumer market, we want to be able to compete in the opening price point. "

Satya Nadella

Think

Want

Student

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" The enterprise market is never winner-take-all. "

" One lesson learned is you've got to finish the scenario with excellence. You just cannot stop. You have to complete this, and I think that's where Apple has taught us all what experience excellence means in the creation of categories. "

Satya Nadella

Excellence

Apple

" I'm so glad to have Xbox as a franchise, especially at a time when gaming is becoming even more important - as a digital life category and in the mobile world. "

" India for sure is a mobile-first country. But I don't think it will be a mobile-only country for all time. An emerging market will have more computing in their lives, not less computing, as there is more GDP and there is more need. As they grow, they will also want computers that grow from their phone. "

" You look at marketing: everything that's happening in marketing is digitized. Everything that's happening in finance is digitized. So pretty much every industry, every function in every industry, has a huge element that's driven by information technology. It's no longer discrete. "

" Human language is the new UI layer, bots are like new applications, and digital assistants are meta apps. Intelligence is infused into all of your interactions. "

" I do believe that at Microsoft in general good work is rewarded, and I have seen it many times here. "

" Believe me, my journey has not been a simple journey of progress. There have been many ups and downs, and it is the choices that I made at each of those times that have helped shape what I have achieved. "

Satya Nadella

Choices

Journey

" To me, Microsoft is about empowerment... we are the original democratizing force, putting a PC in every home and every desk. "

Satya Nadella

Desk

Original

" In the past, there was hardware, software, and platforms on top of which there were applications. Now they're getting conflated. That is all going to get disrupted by the move to the cloud. "

" Businesses and users are going to use technology only if they can trust it. "

" You renew yourself every day. Sometimes you're successful, sometimes your not, but it's the average that counts. "

" If you think you deserve a raise, you should just ask. "

" In our business, things look like a failure until they're not. It's pretty binary transitions. "

Satya Nadella

Business

Pretty

" With all the abundance we have of computers and computing, what is scarce is human attention and time. "

" The question is: How are you able to organize your information, your tasks, and get stuff done spanning those different roles? Nobody lives in isolation. "

" From Xbox in the previous generation to Xbox One, it's fundamentally transformed. "

Satya Nadella

Xbox

Transformed

" At Microsoft, we're aspiring to have a living, learning culture with a growth mindset that allows us to learn from ourselves and our customers. These are the key attributes of the new culture at Microsoft, and I feel great about how it seems to be resonating and how it's seen as empowering. "

" I want the least number of decision makers. We want to empower people to get more things done and also give permission to question orthodoxy. "

" It's not about asking for the raise but knowing and having faith that the system will actually give you the right raises as you go along. "

Satya Nadella

You

Faith

" I am absolutely thrilled to have the Xbox franchise. "

" The thing I'm most focused on today is, how am I maximizing the effectiveness of the leadership team, and what am I doing to nurture it? "

" One of the things that I'm fascinated about generally is the rise and fall of everything, from civilizations to families to companies. "

" There were many influences on me while growing up. In the late Seventies and early Eighties when I was growing up in Hyderabad, it was a bit more laid-back, and that gave you time to think about things differently without perhaps being caught up in the narrow approach to one's journey through life. "

" Longevity in this business is about being able to reinvent yourself or invent the future. "

" We have only one Windows. We don't have multiple Windows. They run across multiple form factors, but it's one developer platform, one store, one tool chain for developers. And you adapt it for different screen sizes and different input and output. "

" If you don't have a real stake in the new, then just surviving on the old - even if it is about efficiency - I don't think is a long-term game. "

" LinkedIn was an amazing deal for us to do because of their mission. "

Satya Nadella

Because

Mission

" I cook a very exotic Hyderabadi rice dish called Hyderabadi biryani, which takes an entire day to cook, and the last time I cooked it was multiple years ago, but someday I'll cook it again. "

" We all know the mortality of companies is less than human beings. "