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" Accessories are the perfect way to add something special. A hair comb or a beaded clutch can be a lovely detail to finish your bridal look. "
Jenny Packham
Look
Hair
Detail
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" I like to come home and completely forget about work. "
Jenny Packham
About
Home
Come
" I think it's always wonderful to dress people in the public eye. It's the icing on the cake and such an endorsement of what we do. "
Jenny Packham
Dress
Think
Eye
" Research the venue and location before outfit shopping, as it helps set the mood and style focus: a traditional wedding in the countryside offers a different set of sartorial rules to a tropical, beach vibe, for instance. "
Jenny Packham
Beach
Wedding
Style
" I have always loved to create pieces that are special, unique. It's very important to me that the dress means something to someone. I've no real interest in making something that's an everyday item. "
Jenny Packham
Me
Dress
Loved
" The Wonderstar collection is a fantastic fusion of Hollywood glamour and Wonderbra's technical genius. "
Jenny Packham
Technical
Genius
Hollywood
" Old Hollywood icons such as Marilyn Monroe, Vivien Leigh, and Bette Davis are so inspiring; their style is romantic and feminine and their glamour mesmerizing. I love the idea of channeling that spirit on your wedding day. "
Jenny Packham
Day
Wedding
Style
" With the bridal wear I love the fact that people show me their pictures about what I've done for their special day. It's lovely that I'm a part of someone's history. "
Jenny Packham
History
Love
Special
" I create fashion that is memorable. "
Jenny Packham
Fashion
Memorable
Create
" When we first started doing bridal, I found the bridal business very archaic; it was very removed from general fashion. "
Jenny Packham
Business
Fashion
Doing
" Think about the style of the occasion before you plan your outfit. "
Jenny Packham
Think
Before
Style
" I like the challenge of dressing ladies in lots of different things. "
Jenny Packham
Challenge
Different
Dressing
" My job is to make sure there's something about each dress that ignites the bride's imagination. "
Jenny Packham
Imagination
Job
Sure
" If I can get someone to put on a dress, walk in a room, have them feel great, and have everybody think that they look lovely, too - that's my job, as far as evening wear goes. "
Jenny Packham
Walk
Dress
Evening
" With a wedding gown, I have to make sure that people fall in love with it and that the details are very specific and special. There has to be a big story behind it and a great deal of integrity when it comes to the design. "
Jenny Packham
Integrity
Fall
Great
" All I ever aim to do is make beautiful evening wear. "
Jenny Packham
Wear
Make
Evening
" We've been seeing a lot of brides buying two dresses for their wedding, especially in America, and a lot of brides are talking about changing shoes halfway through. It is a very long day to be wearing one pair of shoes, however comfortable they are. It is about marrying that combination of style and comfort together. "
Jenny Packham
Together
Day
Shoes
" When I design, I think about the desire someone might have for it and why. I want them to fall in love with it. "
Jenny Packham
Fall
Design
Desire
" There is such an emotional connection between the bride and her wedding dress, whereas in ready-to-wear you may just be focusing on color or prints for that particular season. "
Jenny Packham
Bride
Color
Wedding
" Wonderbra is such an iconic brand with strong design values and great sense of humour. "
Jenny Packham
Design
Values
Strong
" Having made all the decisions, I think a wedding day is a day when you want to forget what you are wearing and be in the moment. "
Jenny Packham
Day
Think
Wedding
" I always see bridal as a cultural thing: you have to get under the skin to find out what is needed in that market. For instance, the Italians love plain dresses, and the Americans loved beaded ones. "
Jenny Packham
Find
Always
Skin
" With an evening wear collection, each piece has to be quite individual. "
Jenny Packham
Evening
Collection
Wear
" Sometimes simple accessories are all you need when your dress speaks for itself. "
Jenny Packham
Sometimes
You
Simple
" Young girls - like friends of my daughter's - always ask if we do prom dresses, and we do dresses that would be lovely, but £2,000 isn't realistic for most girls. The Debenhams collection will hopefully be great for that sort of event because the price point is much lower. "
Jenny Packham
Daughter
Always
Young