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" There is such an emotional connection between the bride and her wedding dress, whereas in ready-to-wear you may just be focusing on color or prints for that particular season. "

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" I always see bridal as a cultural thing: you have to get under the skin to find out what is needed in that market. For instance, the Italians love plain dresses, and the Americans loved beaded ones. "

Jenny Packham

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" With the bridal wear I love the fact that people show me their pictures about what I've done for their special day. It's lovely that I'm a part of someone's history. "

" If I can get someone to put on a dress, walk in a room, have them feel great, and have everybody think that they look lovely, too - that's my job, as far as evening wear goes. "

" As I grew up and began identifying myself as a feminist, there were plenty of issues that continued to make me question marriage: the father 'giving' the bride away, women taking their husband's last name, the white dress, the vows promising to 'obey' the groom. And that only covers the wedding. "

" Having made all the decisions, I think a wedding day is a day when you want to forget what you are wearing and be in the moment. "

" A young bride is like a plucked flower; but a guilty wife is like a flower that had been walked over. "

" When I design, I think about the desire someone might have for it and why. I want them to fall in love with it. "

" There is definitely a 'red carpet moment' to a bride's wedding day, but when designing for bridal, it is important to focus on the details that will captivate and capture the imagination of the bride - she has to fall in love with the gown. "

" The Wonderstar collection is a fantastic fusion of Hollywood glamour and Wonderbra's technical genius. "

" I'm getting married because I'm in love with a girl and want to spend my life with her. You can't live your life doing what other people want you to or you'll be miserable. At some point you just have to be yourself. "

" When we first started doing bridal, I found the bridal business very archaic; it was very removed from general fashion. "

" For most couples, the first event they plan together is their wedding. "

" I create fashion that is memorable. "

" With an evening wear collection, each piece has to be quite individual. "

" I'd imagine my wedding as a fairy tale... huge, beautiful and white. "

" You have to make your wedding day all about you. "

" One tradition I have with my friends is that when one of us gets married, we have a ton of fragrance oils and pretty bottles at the bachelorette party. Everyone puts a drop or two in a bottle for the bride and makes a wish, and the bride wears our creation on her wedding day. "

" I like to come home and completely forget about work. "

" Think about the style of the occasion before you plan your outfit. "

" I like the challenge of dressing ladies in lots of different things. "

" Young girls - like friends of my daughter's - always ask if we do prom dresses, and we do dresses that would be lovely, but £2,000 isn't realistic for most girls. The Debenhams collection will hopefully be great for that sort of event because the price point is much lower. "

" A wedding dress is both an intimate and personal for a woman - it must reflect the personality and style of the bride. "

" Old Hollywood icons such as Marilyn Monroe, Vivien Leigh, and Bette Davis are so inspiring; their style is romantic and feminine and their glamour mesmerizing. I love the idea of channeling that spirit on your wedding day. "

" I was married by a judge. I should have asked for a jury. "

" Research the venue and location before outfit shopping, as it helps set the mood and style focus: a traditional wedding in the countryside offers a different set of sartorial rules to a tropical, beach vibe, for instance. "

" Accessories are the perfect way to add something special. A hair comb or a beaded clutch can be a lovely detail to finish your bridal look. "

" You can give poor people this royal wedding to watch and make them feel good about themselves, or you can give them something useful like, I don't know... a toaster. "

" I want to be a simple bride when I get married. I want a beach wedding where I am running around on the sand in a white dress. "

" My job is to make sure there's something about each dress that ignites the bride's imagination. "

" With a wedding gown, I have to make sure that people fall in love with it and that the details are very specific and special. There has to be a big story behind it and a great deal of integrity when it comes to the design. "