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" I remember that in Baltimore, where I grew up, we would drive by the radio station and tower of WBAL, and I would try to picture the people inside and what they did there. "
Ira Glass
Try
Picture
Drive
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" I think the name of the show, 'This American Life' - we named it that just because it seemed like it made the thing feel big. But we don't think about whether it's an American story or not. We happen to be Americans. I think for the stories to work, they have to be universal. "
Ira Glass
Name
Work
American
" When you're learning, especially to write, unless you're some incredibly gifted writer, a young Malcom Gladwell, say, you need to be imitating people. You need to be imitating how they make their work, how they structure it, how they design the pieces. It gives you chops; it gives you moves. "
Ira Glass
Learning
Say
Work
" But sadly, one of the problems with being on public radio is that people tend to think you're being sincere all the time. "
Ira Glass
Problems
Tend
People
" I don't think I'm better than everyone else at anything, but I am very quick at organizing a big mass of interview tape into a structure. "
Ira Glass
Better
Think
Quick
" Like most people in radio - and in magic - I'm not cool. I know people who are hip, and I can feel distance between them and me. "
Ira Glass
People
Me
Distance
" Grease and starch just always win over protein. In food as in so many things. Look around you, that's what our whole country is based on. It's amazing that Michael Jordan can be an iconic figure because he's basically just protein. "
Ira Glass
You
Win
Look
" I wish somebody had given me the news that ideas don't just fall on your head like fairy dust. You have to treat that like a job. You have to spend hours each day, where you're just like, 'This is the part of the day when I'm looking for an idea.' "
Ira Glass
Job
Treat
Fall
" I feel like, in general in my work life, my main goal has been to just be in a situation where I'm not bored with my job. That's been the entire principle. Got my wish. "
Ira Glass
Goal
Wish
Job
" The story is a machine for empathy. In contrast to logic or reason, a story is about emotion that gets staged over a sequence of dramatic moments, so you empathize with the characters without really thinking about it too much. It is a really powerful tool for imagining yourself in other people's situations. "
Ira Glass
Powerful
Empathy
People
" When I started 'This American Life', one of the reactions I got was, 'When is the adult going to show up who will host the show?' At some point, people just got used to it. "
Ira Glass
Will
People
Used
" Any story that I can consider worth telling is one that you could tell in words. "
Ira Glass
You
Worth
Tell
" I can only control what I can control. "
Ira Glass
Control
Only
I Can
" I'm in production year round. I work long hours. I have a dog and a wife. There's not a lot of available time for consuming any culture: T.V., movies, books. When I read, it's generally magazines, newspapers and web sites. "
Ira Glass
Culture
Time
Dog
" One of the things I learned as a young semiotics nerd was that if you have plot moving forward, no matter how banal the facts of it, simply the fact that the plot is rolling forward makes you wonder what's going to happen next, which creates suspense. So you can control peoples' attention simply by having things move forward in a story. "
Ira Glass
Moving Forward
Control
Moving
" The flakier your mission, the fiercer you have to be on the business side. "
Ira Glass
Mission
Business
You
" One reason I do the live shows - and the monthly speeches at public radio stations - is to remind myself that people hear the show, that it has an audience, that it exists in the world. It's so easy to forget that. "
Ira Glass
Live
Easy
Myself
" Like, radio is closer to a Tumblr, or a blog, or Twitter, than it is to television, I think. "
Ira Glass
Like
Twitter
Think
" I am such a do-goody, people-pleasing kid - or I was - I don't think I've ever been fired, not even from an ice cream shop, magician for kids' parties, not even in my early jobs in radio. "
Ira Glass
Kid
Ice
I Am
" The atheist market is a very overlooked and powerful market, it turns out. "
Ira Glass
Atheist
Overlooked
Powerful
" There is a kind of structure for a story that was peculiarly compelling for the radio. I thought I had invented it atom-by-atom sitting in an editing booth in Washington on M Street when I was in my 20s. Then I found out that it is one of the oldest forms of telling a story - it was the structure of a sermon. "
Ira Glass
Sitting
Kind
Thought
" Honestly, like, I'm a superfan of the 'New York Times,' but I know nothing about how they put it together, and I really don't care. "
Ira Glass
Know
Care
Nothing
" I didn't have any particular talent for fiction. I took a class in college. "
Ira Glass
Talent
Fiction
College
" A lot of broadcasting, I think, is doing a tremendous amount of preparation and trying to act like, 'Oh, this thought is just occurring to me right now' - and speaking sincerely. "
Ira Glass
Preparation
Me
Doing
" Unless you work for '60 Minutes', your life is: You do stories about things, and nothing happens as a result. "
Ira Glass
Work
Life
Nothing
" I'll meet listeners who tell me what a great voice I have. But I don't have a great voice for radio. My voice is the utterly normal voice, but sheer repetition has made them think it's OK. Mick Jagger once was asked, 'What makes a hit song? He said, 'Repetition.' "
Ira Glass
Meet
Great
Voice
" It took, for me, a long time to develop this idea of what to do on the radio. But from the beginning of my time in radio, I had pretty non-traditional tasks. "
Ira Glass
Me
Long Time
Long
" I'm not a go-in-for-the-kill kind of interviewer. It's a great thing to me, that kind of interviewer, but I'm not it. It doesn't play to my strengths at all. I like to interview people who are interested in telling their story and tell it as truthfully as they can. "
Ira Glass
People
Great
Kind
" I'm a big Penn & Teller fan. But I myself was never very good; I was a teenage magician who performed at kids' parties. I can still perform a vanish, credibly, and I still, in special circumstances, will make a balloon animal. "
Ira Glass
Special
Myself
Animal
" Writing is just very difficult. I'm an adequate performer. And I think I have a special talent as an editor. Editing is what I do best. "
Ira Glass
Special
Writing
Think
" I'm a cliche. "
Ira Glass
Cliche