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" In the end, I hope there's a little note somewhere that says I designed a good computer. "
Steve Wozniak
Hope
Good
End
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" I remember someone once said there is a practical aspect to my designs, and I remember thinking, 'That doesn't sound so creative,' but that is actually the truth. There is a practicality to it. I don't design just to design. There is a reason and, hopefully, an interesting reason behind it - that is where my creativity comes in. "
Kate Spade
Creativity
Creative
Thinking
" Most companies target women as end users, but few are effectively utilizing female employees when it comes to innovating for female consumers. When women are empowered in the design and innovation process, the likelihood of success in the marketplace improves by 144%! "
Indra Nooyi
Women
Innovation
Process
" The craftless anarchy of the Beat poets on the one hand, and the extreme control of Henry James on the other, suggest that for most human beings, just as both freedom and discipline are necessary in life, serendipity and design must coexist in a work to make it readable. "
Mark Helprin
Discipline
Life
Work
" I've always loved to paint - I was studying to do an art degree when I was approached to become a model - and I've being doing some design work as well. I also love just having a quiet time, sitting in my little library at home in Brooklyn and reading or watching documentaries or listening to music. "
Alek Wek
Work
Time
Art
" Because I am much like Reagan and Margaret Thatcher, I'm such an unconventional political figure that you really need to design a unique campaign that fits the way I operate. "
Newt Gingrich
I Am
You
Unique
" I want to design jewelry for girls and guys... I'ma spread it out, but I'ma design, probably when I'm just designing furniture and buildings, I'll probably being the jewelry thing, too. "
Tyler, The Creator
Buildings
Design
Jewelry
" It's a very strange thing for a designer to say, but one of the things that really irritates me in products is when I'm aware of designers wagging their tails in my face. "
Jonathan Ive
Products
Strange
Design
" I'm always up for collaborating with brands and people who actually design, but doing your own line is a whole other beast. I don't think I could deal with the criticism. "
Travis Scott
Criticism
People
Think
" I don't design clothes, I design dreams. "
Ralph Lauren
Design
Dreams
Design Clothes
" America glories in its tradition of the self-made individual. Political candidates compete to be a friend to entrepreneurs, and policymakers, imagining the next Microsoft or Google, design laws to back the innovator in the garage. "
Mark McKinnon
America
Back
Design
" One of my most memorable moments serving the community was after I built the Live Civil Playground in Haiti, and I visited an orphanage and gave away shoes to all the kids. I also sat with them and helped them design their shoes. The smiles on their faces were priceless. "
Karen Civil
Design
Live
Moments
" When the Great Fire of London destroyed most of the medieval city in 1666, Christopher Wren was invited to design a new one. Within days, he had drawn up an elegant grid of broad boulevards leading to majestic squares, but it came to nothing - the existing landowners wanted things as they had been. "
Norman Foster
City
Great
Nothing
" To me, 'design thinking' is another way of saying empathize with the customer. It's consideration for the person you're designing for. "
Joe Gebbia
Design
Thinking
Me
" A true flag is not something you can really design. A true flag is torn from the soul of the people. A flag is something that everyone owns, and that's why they work. The Rainbow Flag is like other flags in that sense: it belongs to the people. "
Gilbert Baker
Flag
Work
Soul
" Obamacare's design flaws were not the fault of the American people. "
Kevin Brady
Flaws
People
American
" I never like to think that I design for a particular person. I design for the woman I wanted to be, the woman I used to be, and - to some degree - the woman I'm still a little piece of. "
Diane von Furstenberg
Person
Woman
Think
" Every project that you write about or read about, it goes through years of hard work. We write a screenplay; we design. Then you submit those and the budget, and it's out of your hands. "
Guillermo del Toro
You
Design
Work
" It's not enough to have a hacker culture anymore. You have to have a design culture, too. "
Robert Scoble
Design
You
Hacker
" Good design should be honest. "
Ferdinand Porsche
Design
Good
Honest
" When nearly a third of our high school students do not graduate on time with their peers, we have work to do. We must design our middle and high schools so that no student gets lost in the crowd and disconnected from his or her own potential. "
Christine Gregoire
High School
Work
Time
" His father is governor of Media, and though he has the greatest command given him of all the rest of my generals, he still covetously desires more, and my being without issue spurs him on to this wicked design. But Philotas takes wrong measures. "
Alexander the Great
Design
Father
Him
" The artist in me cries out for design. "
Robert Frost
Design
Me
Out
" I'm not a mother of children, but I'm a different type of mother where my approach to design is more in line with nature. It's less about dictating and more about editing and listening and allowing something to grow. So I nourish and let the material express what it wants to be. "
Neri Oxman
Mother
Nature
Listening
" I design for real people. I think of our customers all the time. There is no virtue whatsoever in creating clothing or accessories that are not practical. "
Giorgio Armani
Design
People
Time
" Creative things have to sell to get acknowledged as such. "
Steve Wozniak
Creative
Get
Things
" Any design, whether it's for a ship or an airplane, must be done in anticipation of potential failures. "
Henry Petroski
Ship
Design
Done
" One thing about costume design - and I think design in general - but especially costume design, is people have a misconception that it's very glamorous work. "
Colleen Atwood
Think
People
Design
" Design should not dominate things, should not dominate people. It should help people. That's its role. "
Dieter Rams
Help
People
Things
" Steve Jobs had very strong feelings about what makes a company great, what makes products great. He more or less chose Tim Cook to be in that role, in that position. "
Steve Wozniak
Company
More
Feelings
" Boeing just took $20 billion and 10 years to improve the efficiency of their planes by 10 percent. That's pretty lame. I have a design in mind for a vertical liftoff supersonic jet that would be a really big improvement. "
Elon Musk
Efficiency
Improvement
Mind