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" Look at the way celebrities and politicians are using Facebook already. When Ashton Kutcher posts a video, he gets hundreds of pieces of feedback. Maybe he doesn't have time to read them all or respond to them all, but he's getting good feedback and getting a good sense of how people are thinking about that and maybe can respond to some of it. "

Mark Zuckerberg

Good

People

" Once you have a product that you are happy with, you the need to centralize things to continue growth. "

" There are definitely elements of experience and stuff that someone who's my age wouldn't have. But there are also things that I can do that other people wouldn't necessarily be able to. "

" Mobile is a lot closer to TV than it is to desktop. "

" I think that more flow of information, the ability to stay connected to more people makes people more effective as people. And I mean, that's true socially. It makes you have more fun, right. It feels better to be more connected to all these people. You have a richer life. "

" We're very focused on making News Feed really good, making our photos experience really good, making messaging really good, and creating great location apps. That's the nature of a platform business of our scale. Most companies that are relevant to us will have some overlaps in some competitive way. "

" I like making things. I don't like getting my picture taken. "

" While some doubted that connecting the world was actually important, we were building. While others doubted that this would be sustainable, you were forming lasting connections. We just cared more about connecting the world than anyone else. And we still do today. "

" I actually don't read most of the coverage about Facebook. I try to learn from getting input from people who use our services directly more than from pundits. "

Mark Zuckerberg

Most

Facebook

" Facebook is inherently viral. There are lots of sites that include a contact importer, and for lots of them it doesn't really make sense. For Facebook it fits so well. It wasn't until a few years in that we started building some tools that made it easier to import friends to the site. That was a huge thing that spiked growth. "

" What really motivates people at Facebook is building something that's worthwhile, that they're going to be proud to show to friends and family. "

" If you're always under the pressure of real identity, I think that is somewhat of a burden. "

" We know that for every 1 person who get access to the Internet, one new job gets created, and one person gets lifted out of poverty. So in theory, going and connecting everyone on the Internet is a large national and even global priority. "

" Video is growing very quickly on Facebook. A lot of people compare that to YouTube. I think that kind of makes sense. YouTube isn't the only video service, but I think it's the biggest, and it probably makes more sense to compare Facebook video to YouTube rather than Netflix because that's a completely different kind of content. "

" Facebook and Instagram are both really popular with teens, both in the U.S. and globally across the world. I think what you're starting to see is that there are all these different ways that people want to share and communicate. "

" Connectivity just can't be a privilege for people in the richest countries. We believe that connecting everyone in the world is one of the great challenges of our generation, and that's why we are happy to play whatever small part in that that we can. "

" There's a level of service that we could provide when we're just at Harvard that we can't provide for all of the colleges, and there's a level of service that we can provide when we're a college network that we wouldn't be able to provide if we went to other types of things. "

" Really, who you are is defined by the people who you know - not even the people that you know, but the people you spend time with and the people that you love and the people that you work with. I guess we show your friends in your profile, but that's kind of different from the information you put in your profile. "

" The question isn't, 'What do we want to know about people?', It's, 'What do people want to tell about themselves?' "

" When I started Facebook from my dorm room in 2004, the idea that my roommates and I talked about all the time was a world that was more open. "

" The majority of people who don't have Internet, don't have the Internet because they don't know why they want to use the Internet. "

" Our goal is not to build a platform; it's to be cross all of them. "

" I remember flying in, driving down 101 in a cab, and passing by all these tech companies like Yahoo! I remember thinking, 'Maybe someday we'll build a company. This probably isn't it, but one day we will.' "

" One of the things that we're trying to do with Creative Labs and all our experiences is explore things that aren't all tied to Facebook identity. Some things will be, but not everything will have to be, because there are some sets of experiences that are just better with other identities. "

" My friends are people who like building cool stuff. We always have this joke about people who want to just start companies without making something valuable. There's a lot of that in Silicon Valley. "

" I think that people just have this core desire to express who they are. And I think that's always existed. "

" I literally coded Facebook in my dorm room and launched it from my dorm room. I rented a server for $85 a month, and I funded it by putting an ad on the side, and we've funded ever since by putting ads on the side. "

" I updated my grilling app, iGrill, today and it now has Facebook integration that lets you see what other people are grilling right now around the world. Awesome. "

" The biggest risk is not taking any risk... In a world that changing really quickly, the only strategy that is guaranteed to fail is not taking risks. "

" When you give everyone a voice and give people power, the system usually ends up in a really good place. So, what we view our role as, is giving people that power. "