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" One of my closest friends was a half-black, half-Jewish girl. Another good friend had a shaved head... but I was also friends with jocks. I was a 'floater,' I guess you could say. "
Imran Amed
Say
Friend
Friends
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" Leaving all the glamour and air-kissing aside, at the end of the day, fashion is about operations and getting things done. The best way to be successful, therefore, is to learn from the people who do it best. "
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" Education was something my parents always put a lot of emphasis on. It was naturally in me, and my sister is equally driven. She is a paediatric endocrinologist. "
Imran Amed
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" Combining technology and fashion shouldn't be about PR gimmicks - they should genuinely enhance the experience of buying, owning and experiencing a luxury product. "
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" The most fascinating part is how fashion just attracts all these social rejects, if you will, from around the world, encourages individuality. They're the people who make the industry tick. "
Imran Amed
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" Frankly, I don't understand the monthly magazines that continue to publish news that is two months old and which has already been reported on ad nauseam online, including on their own websites. "
Imran Amed
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" It's not like I ever sat in my room and said I was going to start a media company and become an editor in chief. It was never my dream. It was something that just happened. "
Imran Amed
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" Digital has really made the fashion industry a lot more transparent. So people can see and understand how the industry really works, and participate in an industry that was very inaccessible to people. The only thing that people used to see before was the end product. Anyone can participate in it now. "
Imran Amed
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" I'm not a designer, nor do I fancy myself a designer. "
Imran Amed
Designer
Nor
Myself
" Fashion is an industry of action, not discussion. "
Imran Amed
Fashion
Industry
Discussion
" Not every brand needs to be on every social platform. Brands should have a very strategic objective, whether it's marketing or commercial. The biggest mistake a brand can make is to be on a social platform without a plan or the resources to manage it. "
Imran Amed
Mistake
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Without
" The power structures in fashion used to be limited to western Europe and the States. That's changing. "
Imran Amed
Changing
Used
Europe
" The most amazing thing about Karl Lagerfeld is that no matter what you ask him, you will always get an interesting answer. We even exchanged notes about ponytails. "
Imran Amed
Him
Always
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" As much as technology has made me so much more efficient, enabling me to run a small but global company from where I happen to be, at times it feels like the technology is running me, as opposed to the other way round. "
Imran Amed
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Run
Way
" I had long had an instinct about there being a role for me in a creative industry. Maybe I didn't listen to that voice as much earlier on, but when it had become a deafening sound in my head I realised I had to go and explore it. "
Imran Amed
Head
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" I usually have eight to 10 meetings a day and travel 150 days a year..._It sounds crazy, but I wouldn't have it any other way. "
Imran Amed
Crazy
Day
Days
" Growing up in Canada, I used to love a walk in the early morning, when the streets are quiet and the sun was shining. Walking in the morning is still very refreshing... and if I can, I will walk to my first meeting or appointment. "
Imran Amed
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" When you come through a business education, a lot of what they teach you is to make decisions through analysis, and logic and rationale, and I'm a big believer in that. But I also believe in the power of instinct. The truth is you're never going to have a perfect answer or view of how it is going to work. "
Imran Amed
Business
Education
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" You might call me an accidental entrepreneur. "
Imran Amed
Entrepreneur
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" I focus on projects I am passionate about and only work with people I respect. Without these supportive teams, partners and clients, I could never work on so many things. I am fortunate that they see the value in the multiplicity of my work and how it all comes together in a kind of virtuous cycle. "
Imran Amed
Work
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" Look at the way sports, music and film have become driving forces of popular culture. Fashion is the fourth pillar. "
Imran Amed
Music
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" Fashion for a long time was very elitist and difficult to get access to. The access I can now provide to my readers live from fashion shows with my iPhone was never, ever possible before. "
Imran Amed
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" I always wanted to do creative things, but I was really interested in entrepreneurship. My family comes from a very entrepreneurial culture, so business was always something I was interested in. "
Imran Amed
Family
Creative
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" Fashion is always seen as somewhat frivolous and self-indulgent. And I think people on the inside maybe don't see or understand how exciting and diverse a business it is. "
Imran Amed
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" The way the media tends to cover fashion is as this superfluous, vacuous industry. They focus on models and shows, but behind all that is a massive global industry. "
Imran Amed
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" My advice to owners of fashion brands is that you have to give digital a seat at the board table. A lot of brands treat digital strategy as something on the side. "
Imran Amed
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" Although he's no longer with us, Steve Jobs is still inspirational to me, as he managed to find the balance between right brain/left-brain thinking that is crucial to building a creative technology business. "
Imran Amed
Business
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Technology
" A whole series of events pushed me towards meditation, and now it's become such an integral part of the way I manage myself. It's a tool for me; when you're an entrepreneur, and you're pulled in every direction, it is wonderful to have this discipline. "
Imran Amed
Myself
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" Not everyone can be successful selling fashion at $25,000 for a wedding outfit. Certain designers are able to do that. And there is only a certain amount of consumers who can do that. The real opportunity is in that $25 garment. "
Imran Amed
Outfit
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" One cabbie chastened me by saying that the fashion industry was doing harm to young people, who are trying to live up to an unrealistic ideal. It prompted me to make body image and diversity key issues on 'The Business of Fashion.' "
Imran Amed
People
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" In the daytime, I was studying at school and in the evenings, I was a stage kid. I was trained in theatre and public speaking. I was a really active kid. "
Imran Amed
Kid
School
Theatre