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" Politicians diminish themselves by sounding robotic. "
Douglas Alexander
Politicians
Themselves
Diminish
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" Obama better understood community organisation and peer-to-peer communication than any recent candidate, and we are applying that lesson. "
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" David Cameron can change the branding of the party, but he can't change the beliefs. "
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Beliefs
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Change
" Labour's task for government is to build consent for an outward-looking Britain as the best way to advance not just our interests, but also our values at a time of challenge, both at home and abroad. "
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" Historically, Labour has used technology as a form of control. We would use pagers and faxes to send out messages telling people what line to take. The key learning from the Obama campaign is to use technology to empower your supporters. "
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" I'm at one with Ed Miliband in saying that it's important that people have the right to express their democratic voices and also their deep concerns about climate change because we have a planet in peril. "
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Saying
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Deep
" Part of the reason I am so evangelical in our campaigning work is that I had an unshakeable faith in Labour values, but we needed a machine worthy of the message. I grew up with a peerless Conservative machine, with vastly superior resources. "
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I Am
Conservative
Faith
" Change is a process: future is a destination. People want a sense of hope, possibility and pride about Britain. "
Douglas Alexander
Pride
Future
People
" I'm in agreement with David Miliband when he says our generation of Labour politicians are not willing to hand over the direction of the country without a serious electoral fight. "
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Direction
Generation
Serious
" When I joined Labour in 1982, I didn't feel I belonged to a party born to power. My repeated experience was of bitter and repeated defeats. "
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Party
Born
Experience
" We can have enhanced devolution - greater powers in Scotland - but within the strength, security and stability of the United Kingdom, and I think that's what most Scots want. "
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Strength
Kingdom
Think
" Under Ed Miliband's leadership, we are changing both our party's structures and culture. "
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Party
Leadership
Changing
" Politics requires the sense of possibility. Dare I say it - the audacity of hope. "
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Dare
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" The Network Generation are secure in, and proud of, their Scottishness. Unlike my generation that grew up in the '80s, they don't see our sense of identity as under threat. "
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See
Proud
Identity
" I don't get up in the morning and think my mission is to end Britain. I do get up in the morning and think that my mission is to end poverty. "
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Poverty
Mission
Think
" Building the future holds more attraction than ancestor worship, whichever ancestor we're talking about. "
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More
Worship
Talking
" The Nationalists peddle a misplaced cultural conceit that holds that everyone south of the Solway Firth is an austerity loving Tory. "
Douglas Alexander
Conceit
Everyone
Loving
" The depth of concern people feel about UKIP is not always matched by depth of understanding. "
Douglas Alexander
Understanding
Feel
People
" I do think our challenge is to balance credibility and a clear message about how we would reduce the deficit with boldness about the choices that we put before the public. "
Douglas Alexander
Challenge
Choices
Balance
" Any politician in a democracy has to be mindful of public opinion. "
Douglas Alexander
Democracy
Public
Politician
" We'll set our approach to borrowing, to spending, to taxation, in a sensible way on a sensible timescale. "
Douglas Alexander
Borrowing
Our
Taxation
" Our responsibility is to protect people and help them into work. "
Douglas Alexander
Our
Help
People
" One of the big weaknesses of the Conservative Party is not just their ignorance of and lack of effective response to the cost-of-living crisis but a more fundamental error about what makes for success in the 21st century. "
Douglas Alexander
Ignorance
Conservative
Success
" As Scots - like everyone else - we live in an increasingly inter-connected world that demands shared solutions to shared problems. Walking away from others have never been our way. Walking with others has been our heritage and still represents our best future. "
Douglas Alexander
Future
Best
Live
" What we are going to offer is not a one-way communication, but one-to-one communication. "
Douglas Alexander
Offer
Going
One-Way
" Of course we are looking to win support across every section of society. We win support by speaking to voters on the issues they most care about. "
Douglas Alexander
Care
Society
Looking
" It would be wrong for us to offer difference from the Conservative Party at the cost of credibility, but equally it would be wrong to offer credibility at the cost of being clear that there remain very fundamental differences. "
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Differences
Party
Wrong
" The Commonwealth is a vital and positive partnership between countries striving to develop trade relations and promote democracy and human rights, united by shared values. "
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Positive
Values
Partnership
" For me, fiscal realism is not a betrayal of Labour values; it is the foundation by which we win the trust of the public. "
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Win
Values
" Traditionally, diplomacy was done in an environment of information scarcity. Ambassadors would send back telegrams to foreign ministries, comfortable in the knowledge that their views of a country would be the only source of information the minister would see. "
Douglas Alexander
Knowledge
See
Environment
" David Cameron's approach has left Britain weakened and weary because to retreat from the world is as foolish as it is futile. "
Douglas Alexander
Because
Foolish
Retreat