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" The people who are thinking most about big data right now are corporations and governments. "

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" They're trying to put data centers in cold environments because they're actually generating so much heat now; they're using up so much electricity. "

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" Photographers have always been each other's biggest fans. "

" Programmers have been wandering out and shooting a shotgun into the night sky and hoping they hit something, and I end up paying $150 for channels full of nothing I want to watch. "

" I think people love this idea of leaving a message for the future. I was always fascinated by the idea of time capsules. "

" Sergey Brin has said to me, like, 10 times now, 'Why do you bother doing books? Why don't you just put all this stuff on the Internet?' It's because 10 years from now, my book will still be sitting on someone's coffee table or in a waiting room. "

" I was painfully shy when I was a kid. I always thought when most people were born, part of the toolkit was teaching you how to relate to other people - and it was just left out of my toolkit. "

" I'm not a computer person at all. I only know how to turn them on. I'm not a programmer. I couldn't program my way out of a paper bag. "

" If we were to reengineer the DVR, we would cut America's energy bill by 5%. "

" Americans are changing right before our eyes. They are choosing different lifestyles, families, traditions and ways of living. "

" Netflix and Amazon know when you stop and start a program, whether you wanted the whole thing, all of that. "

" Big Data is just that - big. But, it's a term that is largely misunderstood and difficult to explain. "

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" A lot of people don't want to know, but I'd like to know if I have a 10 percent or a 90 percent chance of developing Alzheimer's some day. If I know I'm likely to develop it, I'm certainly going to start looking around right now to find if there is something that I can do to offset it. "

" In 1978, 'Time' magazine sent me to do a story about children in Southeast Asia fathered by American GIs. What I saw was very upsetting, but the story they published was whitewashed. "

" Targeted ads, I think, are useful because I don't want to see all the crap. I'm not interested in buying a Mercedes Benz, but I am interested in buying a new MacBook Air. So if organizations like Facebook can actually make the ads more relevant to me, if they know what I am interested in, I have no problem with that. "

" I find Facebook absolutely fascinating because I don't think there's ever been any one source that had so much information about each of us - who we talk to, who our friends are, what books we read, what we're buying, what movies we saw, what our travel is. "

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" Some of the pictures in 'The Human Face of Big Data' will bring tears to your eyes; others are so surprising or memorable that you just have to show them to your friends and family. "

Friends And Family

" If you ever plan to run for office, if you're a teenager, remember everything you do, every tweet, every Facebook posting, every picture you put on Instagram will be there forever for journalists and politicians - for your competition to dig up. "

" I love the physicality of books. "

" Some people think that Facebook is fantastic; other people are very worried about it. "