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" Today as an entrepreneur you have more options. "

Niklas Zennstrom

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" I hope that my investment into Atomico will become my best financial investment to date. "

Niklas Zennstrom

" I try not to dwell on big mistakes but to move on when I make a mistake. I make mistakes most of the times and that's part of the risk profile being an entrepreneur. I guess one big mistake I did was not to start my own company earlier. I spent nine years working for others before starting Kazaa in 2000. "

Niklas Zennstrom

" The telephone is a 100-year-old technology. It's time for a change. Charging for phone calls is something you did last century. "

Niklas Zennstrom

" Then people started using it more and more and it became the most downloaded software on the internet. "

Niklas Zennstrom

" It's extremely hard to build a company with a product that everyone loves, is free and has no business model, and then to innovate a business model. I did that with Kazaa, had half a billion downloads but that wasn't a sustainable business. "

Niklas Zennstrom

" We have just started, and if you compare the number of people using Skype to the number using a telephone network around the world, we're still just starting. "

Niklas Zennstrom

" As an investor, what we're not looking for is 'oh this is a cool app,' it's 'is this something that can become a big business?' You need to find those that can become real businesses. "

Niklas Zennstrom

" If you want to be an entrepreneur, it's not a job, it's a lifestyle. It defines you. Forget about vacations, about going home at 6 pm - last thing at night you'll send emails, first thing in the morning you'll read emails, and you'll wake up in the middle of the night. But it's hugely rewarding as you're fulfilling something for yourself. "

Niklas Zennstrom

" The next Google or Facebook will come from somewhere other than Silicon Valley. "

Niklas Zennstrom

" When we look at investing, we always think about 'how defensible is this, how likely is it that somebody is going to copy this.' E-commerce tends to be something easy to copy because it's execution. "

Niklas Zennstrom

" And the VCR did the same thing: the movie industry thought nobody would ever watch movies any more. "

Niklas Zennstrom

" In fact, we just surpassed our first 1 million simultaneous users online. "

Niklas Zennstrom

" If you could utilize the resources of the end users' computers, you could do things much more efficiently. "

Niklas Zennstrom

" It is very similar to companies like Google and other internet companies. When you go and search on Google you don't pay for that. But sometimes you click on an advert and Google makes money on that. "

Niklas Zennstrom

" Surround yourself with smart, dedicated people - to build something isn't a one-man show. It's more important to have smart people who really believe in what you're doing than really experienced people who may not share your dream. "

Niklas Zennstrom

Surround Yourself

" Talent can pop up anywhere in the world, it's not just one city block. "

Niklas Zennstrom

" International markets are much bigger than the U.S. In Sweden we have 9 million inhabitants, and if you're successful in Sweden, you're not successful - it's such a small market. "

Niklas Zennstrom

" The thing about the Internet is the openness. People can link to each other themselves. "

Niklas Zennstrom

" With our work at Kazaa, we began seeing growing broadband connections and more powerful computers and more streaming multimedia, and we saw that the traditional way of communicating by phone no longer made a lot of sense. "

Niklas Zennstrom

" Angry Birds is one of the fastest-growing online products I've seen, growing even faster than Skype, and the company has done a brilliant job of extending it across different platforms and merchandise. "

Niklas Zennstrom

" When we started Skype, if you look at analyst reports, no one forecasted it as a big business. Also when Google started, it was not fashionable to be in search. It's not trying to do the obvious - that's the hard part. "

Niklas Zennstrom

" They also can combine voice with instant messaging and online file sharing. "

Niklas Zennstrom

" Silicon Valley is the best place to start a tech company in so many ways. "

Niklas Zennstrom

" Some Internet operators are concerned that video services such as Netflix and YouTube consume lots of the bandwidth on the network. While there is some truth to this, my guess is that the operators wished they could provide the same kind of services with the same success as Netflix and YouTube. "

Niklas Zennstrom

" Look for when the environment is changing - the big shift now is mobile Internet. It's really happening big-time. The way you interact with services on a smart phone compared to the Web is quite different, so there's a huge opportunity. "

Niklas Zennstrom

" People need to access Skype wirelessly, no matter where they are, and what happens is that we'll be taking advantage of the rollout of Internet everywhere - WiFi and WiMax in particular. "

Niklas Zennstrom

" Another differentiator is that Skype is free and simple to set up, and it costs us virtually nothing for a new user to join the Skype network, which is why we can offer the service for free. "

Niklas Zennstrom

" When a business becomes successful seemingly overnight, no one knows about all the months and years you've invested, all the projects you've tried before that didn't work. "

Niklas Zennstrom

" The Chinese market is very, very unique. "

Niklas Zennstrom

" We have 2 million users in the U.S. and about 13 million worldwide in more than 200 countries. We're getting 80,000 new users each day. And more than half a million people are connected via Skype at any given moment. "

Niklas Zennstrom