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" When we started Skype, if you look at analyst reports, no one forecasted it as a big business. Also when Google started, it was not fashionable to be in search. It's not trying to do the obvious - that's the hard part. "

Niklas Zennstrom

Look

You

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" Silicon Valley is the best place to start a tech company in so many ways. "

" The next Google or Facebook will come from somewhere other than Silicon Valley. "

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" And the VCR did the same thing: the movie industry thought nobody would ever watch movies any more. "

Niklas Zennstrom

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" When a business becomes successful seemingly overnight, no one knows about all the months and years you've invested, all the projects you've tried before that didn't work. "

" When we look at investing, we always think about 'how defensible is this, how likely is it that somebody is going to copy this.' E-commerce tends to be something easy to copy because it's execution. "

" Skype is easy enough to use so that people don't need to be tech savvy - a lot of users just want to communicate with their friends and family, and they find this is the easiest, cheapest way. "

" Video is moving online in a big way. It's proven to be a challenging market for some companies that start out as a pure Internet company such as Joost. "

" We also have a conference call feature where up to five people can talk on one Skype call. "

Niklas Zennstrom

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" Surround yourself with smart, dedicated people - to build something isn't a one-man show. It's more important to have smart people who really believe in what you're doing than really experienced people who may not share your dream. "

" You have 1 billion people using the Internet with 200 million of those now using broadband internet connections, so the Internet has become a powerful network. It can carry calls. "

" With our work at Kazaa, we began seeing growing broadband connections and more powerful computers and more streaming multimedia, and we saw that the traditional way of communicating by phone no longer made a lot of sense. "

" If you want to be an entrepreneur, it's not a job, it's a lifestyle. It defines you. Forget about vacations, about going home at 6 pm - last thing at night you'll send emails, first thing in the morning you'll read emails, and you'll wake up in the middle of the night. But it's hugely rewarding as you're fulfilling something for yourself. "

" The Chinese market is very, very unique. "

" Then people started using it more and more and it became the most downloaded software on the internet. "

" We have just started, and if you compare the number of people using Skype to the number using a telephone network around the world, we're still just starting. "

" They also can combine voice with instant messaging and online file sharing. "

" Skype is for any individual who has a broadband Internet connection. "

" The telephone is a 100-year-old technology. It's time for a change. Charging for phone calls is something you did last century. "

" Angry Birds is one of the fastest-growing online products I've seen, growing even faster than Skype, and the company has done a brilliant job of extending it across different platforms and merchandise. "

" Today as an entrepreneur you have more options. "

Niklas Zennstrom

Options

Entrepreneur

" Talent can pop up anywhere in the world, it's not just one city block. "

" As an entrepreneur, if you're the originator, you need to be faster than ever. "

" If you could utilize the resources of the end users' computers, you could do things much more efficiently. "

" You shouldn't be afraid of failure - when something fails, you think, 'What did I learn from that experience? I can do better next time.' Then kill that project and move on to the next. Don't get disappointed. "

" The thing about the Internet is the openness. People can link to each other themselves. "

" If you can use a Web browser, you can use Skype. "

" Some Internet operators are concerned that video services such as Netflix and YouTube consume lots of the bandwidth on the network. While there is some truth to this, my guess is that the operators wished they could provide the same kind of services with the same success as Netflix and YouTube. "

" Another differentiator is that Skype is free and simple to set up, and it costs us virtually nothing for a new user to join the Skype network, which is why we can offer the service for free. "

" When radio stations started playing music the record companies started suing radio stations. They thought now that people could listen to music for free, who would want to buy a record in a record shop? But I think we all agree that radio stations are good stuff. "

" I hope that my investment into Atomico will become my best financial investment to date. "