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" When I set out to write 'I'm Judging You,' I wanted to create something that was both timely and timeless. But I didn't know how timely this book would be until we, the people of the United States, elected a walking Cheeto to the highest office in the land on November 8, 2016. "

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" I am a firm believe in the power of dreams, because the world is basically one giant realization of people's collective dreams come true. We need to dream to aspire to do something that keeps us striving. But those dreams and ideas and wants mean nothing without execution, which doesn't usually happen without a plan. "

Luvvie Ajayi

Power

World

Dreams

" People love my voice because they say I say what they were thinking but dare not to say because they had a filter or a job. "

" I have no love for those who consider themselves 'good people' but stand idly by as the world crumbles around them. It's not enough to personally not do damage. If you're present as someone else destroys what's around you and you do nothing, you helped them. "

" People need to seek out some diversity in their life. One of my friends is a pig farmer in Michigan, and even she has black friends. She's in the middle of nowhere - the closest airport is, like, three hours away - and she manages to connect with black people. "

" Through my school years, I learned more about slavery, anti-black racism, and oppression in the U.S., and my blackness could no longer be an afterthought. I started wearing it proudly, and as my consciousness deepened, so did my love for black folks. "

" A book is not a short-term project. It's essentially your baby, so it takes a lot of work. "

" You can't just set the vision, take a nap, and not keep working on making your vision happen. Your intention has to be backed by work. "

" Being a 'good man' is something you do, not something you are. "

" People think you can find a mentor by walking up to somebody and saying, 'Hey, be my mentor,' or by sending an e-mail to someone you've never e-mailed before and saying, 'Hey, I want you to mentor me.' But, mentorship really happens in rooms that you're actually in. "

Luvvie Ajayi

Think

Walking

" The most glaring aspect of white privilege is that when someone is described neutrally - without indicating color or ethnicity - more often than not, people will assume that the person is white. That assumption indicates an uncomfortable truth: in our society, whiteness determines humanity. "

" I am of the bridge generation that remembers life before social media permeated everything but cannot imagine life without it now. "

" Being conscious of Global Blackness is knowing that we are not an island of our struggle but a nation of our triumphs. That's blackness to me. "

" I need to sleep more. The 'sleep when I die' mantra is not cute. "

Luvvie Ajayi

Sleep

Cute

" It took me a while to affirm the fact that I'm actually a really good writer. I couldn't even call myself a writer with a straight face because I didn't take my gift seriously. "

" In a world that wants women to whisper, I choose to yell. "

" I could write a whole other book called 'I'm Judging You, America!' I still might. "

" My integrity is something I hold dear. "

" I am not the best. I don't have to be. I am enough. "

" The cool thing about the Internet now is it's democratized platforms. Like, anybody can create a blog. Anybody can give themselves some type of place where their work is visible. "

" If a brand will shy away from you because you dare to say that black lives matter, that's probably not a brand you want to work with anyway. "

" Humor is this great equalizer. It gets people's defenses down, and once they're down, you can discuss some really difficult topics. "

" Do one thing today that scares you - and you already know what that is! - and go do it. Even if you just make one step toward it, it will help you look at the world differently. "

" Who needs soap operas now when we have social media timelines? Now you can get a similar drama fix by just paying attention to your friends and family members' Facebook pages. "

" I wish people were realer in talking about how leaps of faith don't have to be taken without at least looking down first. "

" Under promise and over deliver. People will be pleasantly surprised that you gave more than they expected. And remember that there is always room for us to be better and do better. That's what I am calling for. Not just everybody else - myself, too. "

" I think it's important for service to be a part of your life instead of an option. It's awesome to make it a point to do something that's gonna make the world slightly better than you left it. "

" As a freelancer, as a writer, and running my company, people have always tried to negotiate me down. Some might think that I might accept their offers because they think I don't have many options. The truth is, I always have options available to me. "

" In my workshops for young adults, the most important thing I emphasize is that anything posted online, no matter how private they think it is, is permanent. "

" Doubt has purpose sometimes. If we don't think our work is good enough, we strive to do better and be better. Which then makes us better because practice does just that. "

" I want people to see my color and my culture written all over me, because I am proud of the skin I'm in. It is an important part of my identity. What I don't want them to do is mistreat me because of it. "