Home
Authors
Tags
App
Get QuoteDark Inspirational Quotes App
All Quotes by author - Jef I. Richards
" Advertising is speech. It's regulated because it's often effective speech. "
Because
Speech
Effective
" Advertising is the 'wonder' in Wonder Bread. "
Advertising
Wonder
Bread
" Advertising is totally unnecessary. Unless you hope to make money. "
Hope
You
Money
" Commercial speech is like obscenity... we can't seem to define it, but we know it when we see it. "
Like
Define
Speech
" Congress seems to believe that 'Children are our future' is a phrase coined by tobacco advertisers. "
Future
Believe
Our
" Creative without strategy is called 'art.' Creative with strategy is called 'advertising.' "
Art
Creative
Advertising
" Creativity is an advertising agency's most valuable asset, because it is the rarest. "
Because
Asset
Advertising
" I believe 'credibility' is one of the biggest issues yet to be addressed by Internet advertisers. "
Believe
Issues
Internet
" If its not done ethically, advertising won't be trusted. If consumers don't trust it, advertising is pointless. "
Trust
Pointless
Done
" In advertising, sex sells. But only if you're selling sex. "
Only
Selling
You
" In the world of commercial speech, tobacco advertising bears the earmarks of an endangered species. "
World
Tobacco
Speech
" Is advertising a profession, like law or medicine? How many new parents clutch their baby to their breast and declare, 'I want this child to grow up to be a media planner'? "
Law
Baby
Child
" I wish all consumers were as gullible as advertising's biggest critics. Anyone who believes advertising is that powerful will believe almost anything. "
Advertising
Powerful
Believe
" The Death of Advertising? I think that's in the book of Revelation. It's the day when people everywhere become satisfied with their weight, their hair, their skin, their wardrobe, and their aroma. "
Day
Book
Think
" The law requires a paper towel ad to be scrupulously honest, but allows political candidates to lie without reproach. What's wrong with this picture? "
Law
Political
Picture
" There is a huge difference between journalism and advertising. Journalism aspires to truth. Advertising is regulated for truth. I'll put the accuracy of the average ad in this country up against the average news story any time. "
Time
Story
Truth
" There's so much truly putrid advertising out there it's embarrassing. But not all advertising is bad. Some of it is really quite mediocre. "
Out
Advertising
Bad
" While it may be true that the best advertising is word-of-mouth, never lose sight of the fact it also can be the worst advertising. "
Be True
Best
Lose
Check our other websites:
BookDark
MusicDark