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" A lot of times, people start out with a lot of good ideas, but then they don't execute. They lose the purity of their vision. You end up running around in circles. "
Jan Koum
Good
End
Ideas
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" Our phones are so intimately connected to us, to our lives. Putting advertising on a device like that is a bad idea. You don't want to be interrupted by ads when you're chatting with your loved ones. "
Jan Koum
Loved
Advertising
Bad
" People appreciate a good product, a stable system. They want to communicate easily and use a product that just works. "
Jan Koum
Want
Product
Appreciate
" 'WhatsApp' began as a simple idea: ensuring that anyone could stay in touch with family and friends anywhere on the planet, without costs or gimmicks standing in the way. "
Jan Koum
Friends
Way
Touch
" I grew up in a country where I remember my parents not being able to have a conversation on the phone. The walls had ears, and you couldn't speak freely. "
Jan Koum
Conversation
Remember
Parents
" Advertising isn't just the disruption of aesthetics, the insults to your intelligence and the interruption of your train of thought. At every company that sells ads, a significant portion of their engineering team spends their day tuning data mining, writing better code to collect all your personal data. "
Jan Koum
Day
Intelligence
Team
" People have SMS, right? It stinks. It's a dead technology, like a fax machine left over from the Seventies, sitting there as a cash cow for carriers. "
Jan Koum
Technology
Cow
Sitting
" In some ways, you can think of end-to-end encryption as honoring what the past looked like. "
Jan Koum
Think
You
Some
" I grew up in a society where everything you did was eavesdropped on, recorded, snitched on. I had friends when we were kids getting into trouble for telling anecdotes about Communist leaders. "
Jan Koum
Trouble
You
Up
" I hate spam, and that's what happens when you let businesses onto the network. "
Jan Koum
Network
Hate
Happens
" A lot of what I experienced growing up in the U.S.S.R. and coming to the U.S. as an immigrant actually reflects itself in Whatsapp. Experiences from our youth shape what we do later in life. "
Jan Koum
Immigrant
Growing Up
Life
" I only have one idea, that is WhatsApp, and I am going to continue to focus on that. I have no plans to build any other ideas. "
Jan Koum
Focus
Plans
Build
" A lot of my time, effort, and focus is spent on 'WhatsApp'. And that, to me, is more valuable and rewarding than to work on anything else. "
Jan Koum
Time
More
Work
" Communication is at the very core of our society. That's what makes us human. "
Jan Koum
Human
Communication
Us
" Experiences from our youth shape what we do later in life. "
Jan Koum
Experiences
Youth
Shape
" As long as our user base continues to grow, at some point it will have critical mass, and at some point it will tip, and at some point, people will just have to use WhatsApp because their friends are using WhatsApp. "
Jan Koum
Grow
Will
Point
" I didn't have a computer until I was 19 - but I did have an abacus. "
Jan Koum
Until
Computer
Did
" In some countries, WhatsApp is like oxygen. "
Jan Koum
Some
WhatsApp
Countries
" I grew up in a country where advertising doesn't exist. "
Jan Koum
Exist
Up
Where
" Our team has always believed that neither cost and distance should ever prevent people from connecting with their friends and loved ones, and won't rest until everyone, everywhere is empowered with that opportunity. "
Jan Koum
Friends
Team
Rest
" We've taken SMS technology for consumers and improved it. "
Jan Koum
Technology
Taken
Improved
" Facebook, Google, Apple, Yahoo - there's a common theme. None of these companies ever sold. By staying independent, they were able to build a great company. "
Jan Koum
Great
Google
Build
" I want to do one thing and do it well. "
Jan Koum
Thing
Well
Want
" Ironically, I grew up watching Indian movies as a kid in Russia. I am quite familiar with Bollywood. I grew up watching 'Disco Dancer;' I watched it some 20 times as a kid. "
Jan Koum
Movies
I Am
Kid
" No one wakes up excited to see more advertising, no one goes to sleep thinking about the ads they'll see tomorrow. "
Jan Koum
Tomorrow
Sleep
Advertising