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" I feel like the business side came more naturally to me along with the product design side, but managing and effectively leading large organizations of people is something that is perpetually challenging and the topic on which I am constantly looking for good advice. "

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" Trends are dangerous; you will fail if you design for them. You cannot follow the work of others. I have my own DNA, my own formula. I always stay true to myself and to the brand. "

Giuseppe Zanotti

You

Work

Myself

" If we want users to like our software, we should design it to behave like a likeable person. "

" The principle of the design - the harmony, rhythm and balance are all the same with interior and fashion design. "

" The sky is a free asset in design, and nothing unnecessary should be planted that takes away the sky. "

Rachel Lambert Mellon

Free

Nothing

Sky

" The real opportunity is to harness the inventive power of the world to locally design and produce solutions to local problems. "

" I've always been a bit of a decorator. I think if I wasn't a singer I'd probably be in stage setting or interior design or something. I like clutter and I'm quite visually greedy. I can't have things to be plain; I have to have things looking interesting... maybe I'm just a frustrated interior designer stuck in a singing career. "

" Design is a series of creative choices - it's a collaborative effort, an evolutionary process. You choose your fabrics depending upon what you want to say, then you work with mills to get those fabrics. Through the process, you realize what you want it to be. "

" If you want to come up with a really original design idea, and you want to capture a whole new design direction, perhaps the best way to arrive at that is not by acting and thinking and doing like everybody else. That's all. "

" After 1980, you never heard reference to space again. Surface, the most convincing evidence of the descent into materialism, became the focus of design. Space disappeared. "

" I've always made weird sounds with my mouth. I've always been fascinated by the sound design, what you can do with your mouth. I was the kid dancing around in third grade on the basketball court. While everyone would be playing sports, I would be jumping around. "

" Design is everything. Everything! "

Paul Rand

Design

Everything

" The useful part of Microsoft was that everything worked together. "

" I write the way you might arrange flowers. Not every try works, but each one launches another. Every constraint, even dullness, frees up a new design. "

" Design, refine and repeat, and keep learning all the way along. It sounds bland and pedestrian, but in fact, it's the reverse. "

" There are two big benefits from moving conversations from a mode where you're addressing individuals, or groups of individuals, to addressing a channel which is a topic, a project, a functional discipline, or whatever. "

" The aim of being a good designer is to have an influence. If you design furniture or lifestyle, you should influence the way people evolve globally. It's good to have an influence. "

" To me, 'design thinking' is another way of saying empathize with the customer. It's consideration for the person you're designing for. "

Joe Gebbia

Design

Thinking

" Good design doesn't date. "

" To design is to communicate clearly by whatever means you can control or master. "

" We started Airbnb because, like many across the U.S. and in New York, we were struggling to pay our rent and decided to open up our living room to fellow artists coming to town for a design conference. Sharing our apartment allowed us to stay in our home and start our company. "

" Design and branding are inextricably linked to the way in which society, culture, the environment, and business interact. "

" Design is a plan for arranging elements in such a way as best to accomplish a particular purpose. "

" I'm a perfectionist. And that's served me very well in my career. It allows me to handle these large, complex problems without letting things fall through the cracks... That is the mentality you have to have to attack these complex problems of chip design, for example, when you're overwhelmed with complexity. "

" I don't believe in planning for things. I just want them to fall in place, unfold as they like. I never design things. I want films to choose me; I don't choose films. "

Pawan Kalyan

Design

Fall

" I design my shots. I walk the rehearsal as the camera and say 'this is where I want to be... I want this look. "

" In nature, there is no separation between design, engineering, and fabrication; the bone does it all. "

" I have always been fascinated by the way things work and how they came to take the form that they did. Writing about these things satisfies my curiosity about the made world while at the same time giving me an opportunity to design a new explanation for the processes that shape it. "

Henry Petroski

Time

Work

" A good scientist is a person with original ideas. A good engineer is a person who makes a design that works with as few original ideas as possible. There are no prima donnas in engineering. "

" All I've ever wanted to do is design and make; it's what I love doing. "

" It's one thing to make financial aid available to students so they can attend college. It's another thing to design forms that students can actually fill out. "