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" I know when the Berlin wall went down and I walked into what was East Berlin and saw two big Nike banners - that gave me a chill. "

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" If there's one thing, I've been pretty good at evaluating people. "

" Obviously, the bulk of my Nike shares have been set up in a trust. "

" If you're trying to get into the sports business, you really have to find a niche. "

" I didn't say I'm walking away. I said I was stepping down as chairman. I won't walk away. I'll be carried away. "

" We took advantage of the running boom, which became the jogging boom, which became the fitness boom... and we've benefited from all of that. "

" I don't consider myself enigmatic, but I don't spend a lot of time thinking about my public persona. "

" I think everyone born in Oregon is an environmentalist by birth. "

" I've said many times that I might as well have webs between my toes. "

" When you really understand who you are, it enables you to fight and believe. "

" No parent should have their child die before he or she does. "

" I still get real nervous when I go in front of more than two people. "

" We knew we could fail; we just didn't think we would. "

" When we changed from Tiger to Nike, we had to have a design for the shoe. And where do you go to? There's no 'dial 9-1-1' for design. "

" There is no drama like the drama on the athletic field. "

" At first, we couldn't be establishment, because we didn't have any money. We were guerrilla marketers, and we still are, a little bit. But, as we became No. 1 in our industry, we've had to modify our culture and become a bit more planned. "

" We could see that he was a charismatic guy who jumps over the moon and is very competitive, but nobody could have predicted what he would become to our culture. "

" The thing that got us going early was the running boom. And then, I think, we rode the Jordan bit, which then kind of crossed us over into the pop culture. "

" Sports is like rock 'n' roll. Both are dominant cultural forces, both speak an international language, and both are all about emotions. "

" Meeting sports athletes that are the best in the world is a thrill to this day. "

" I've been fortunate to be around good people. "

" Any entrepreneur has to prepare for a lot of dark days, and they've got to really like what they are doing, and they have to have a reason for it to succeed. "

" I'm Phil Knight, and I don't believe in advertising. "

" Running is a basic ingredient for your health, just as much as eating and sleeping, but going out for a run by yourself and taking a moment to think also creates a certain peace. "

" A shoe dog is somebody that really loves shoes, and that was me. I was a runner... that became important to me, and it's been with me ever since. "

" There is an immutable conflict at work in life and in business, a constant battle between peace and chaos. Neither can be mastered, but both can be influenced. How you go about that is the key to success. "

" I do believe that international trade agreements benefit both nations, always. "

" If there was no Bill Bowerman, there would have been no me. He had about as much of an impact on my life as any one person could have. He taught me about competition and ingrained it in me. He taught me not to praise ordinary performances. "

" In running, the only equipment that really matters - at least the mentality was in those days - were the pair of shoes that you wore. "

" I think I'm not a natural-born salesman, for sure, but If I have a product I really believe in, I can overcome some of the shyness and get through the things that aren't natural to me. "

" Up until the time I was 14 years old, I was sure that I was going to be a big-league baseball player. But that dream came to a rude awakening when I got cut from my high school baseball team. "