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" I like when entertainment not only makes me laugh or cry or thrills me, but makes the world a little clearer - and makes myself a little clearer. "
Rich Moore
World
Myself
Cry
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" It wasn't until I was in that world, directing shows and movies, that I realized basically my job is to give back to another generation what the generation before me gave to me. "
Rich Moore
Job
World
Movies
" It feels like there's something for everyone in video games. It's not just a toy for a certain age group. It's steeped in the culture now. "
Rich Moore
Video Games
Now
Culture
" The challenge is, how do you take someone who's supposed to be a villain and make that appealing and lovable? You have to empathize with him and put yourself in his shoes and root for him and want him to have the things he wants. "
Rich Moore
Shoes
Challenge
Yourself
" I'm really excited that the studio is trying, because when I began my career in the early '90s, late '80s, Disney was not something - though I respected it and liked what they were doing in those years - it's not like I thought I wanted to be a part of that studio right now. "
Rich Moore
Trying
Doing
Early
" Rather than just making a movie about video games, I wanted to start with the character and what the character was going through. "
Rich Moore
Character
Start
Video Games
" Good comedy films, if you listen to the score, the music is not trying to be funny. It's always, in a way, underscoring the tragedy and struggle of the main character. "
Rich Moore
Music
Good
Funny
" What we've done now sits with those films that inspired me as a kid, and I hope there is a kid like myself today who is watching 'Wreck-It Ralph,' and he or she is inspired the way I was inspired when I was 5 years old, and now they'll pursue this crazy dream. "
Rich Moore
Hope
Dream
Crazy
" We can't put up a movie that looks beautiful but doesn't have substance. "
Rich Moore
Substance
Up
Beautiful
" I went to Cal Arts. I went to art school. "
Rich Moore
Arts
Art
School
" Judy Hopps truly believes in something. We're not just giving her the run of the story, where we give her everything. Through her actions, she has to prove what she believes in. Personally speaking, I think that's cool. "
Rich Moore
Story
Think
Cool
" People will sometimes put each other in boxes and have biases toward one another because of what they look like or where they come from or who they are. But ultimately, it's up to us to decide who we are. "
Rich Moore
Like
Us
Sometimes
" Disney is a place that I've always rooted for, and I think the audience does also because we have a deep, deep love for what that means. "
Rich Moore
Place
Love
Audience
" I think it would be impossible to make a movie about video games if there wasn't some violence that we know from video games. "
Rich Moore
Think
Video Games
Violence
" I love the idea of a very simple 8-bit video game character struggling with the complex question: 'isn't there more to life than the role I've been assigned?' "
Rich Moore
Life
Character
Simple
" We try lots of stuff. We throw it against the wall, and the stuff that sticks stays in the movie. "
Rich Moore
Wall
Against
Sticks
" It seemed like, when I was a teenager, there was a video game everywhere: they were in 7-Elevens, movie theatres, pizza shops; they were everywhere. "
Rich Moore
Game
Movie
Pizza
" I loved 'The Secret of NIMH.' When that came out, it felt like, 'Wow, this is something really, really new.' It looked like a Disney film, but it felt very cutting edge to me. To a twelve-year-old kid, it seemed very inspiring. "
Rich Moore
Edge
Film
Loved
" I always thought that Mario was kind of the bad guy - because if you knew about the game, there was supposed to be a back story where Mario was teasing the ape, and the ape stole his girlfriend, and this was kind of karma for Mario, you know? "
Rich Moore
Story
Know
Karma
" You put as much effort as you can when they're young into trying to teach them to be good people or make them the best they can be, and they're older now, my kids. I'm at that stage where I let them go, and you just hope that all that nurturing you did earlier on sticks, and you launched good people out there. "
Rich Moore
People
Best
Good
" I fell in love with this idea of an old school game character, like Donkey Kong, who looks like a very simple guy but is really wrestling with this very profound struggle: 'What's the meaning of life? What if I don't like this job I've been programmed to do?' "
Rich Moore
Life
Love
Struggle
" Arcade-game characters have no free will. They're programmed to do one thing day in and day out - they don't have a choice in the matter. "
Rich Moore
Day
Choice
Matter
" Being able to make a comedy at Disney was really appealing. "
Rich Moore
Make
Really
Comedy
" From the moment we started working on the first 'Wreck-It Ralph,' we knew there were so many possibilities with these characters. "
Rich Moore
Moment
Working
Started
" It was never someplace that I said, 'In my career, I must work at Disney.' "
Rich Moore
Never
Work
Said
" This new generation of animators was trained in CG. They know all the fundamentals of any 2D animator, but a lot of them learned on these CG rigs. You give them a good rig, and they can make that thing sing. "
Rich Moore
You
Generation
Good
" The best games came from great characters. "
Rich Moore
Came
Best
Characters
" My first movie I saw when I was a kid was 'The Jungle Book.' I was 5 years old, and I saw it in a movie theater. Seeing that movie really lit the fuse and ignited my passion for animation. "
Rich Moore
Kid
Seeing
Jungle
" A good movie makes the audience feel like they've journeyed with the characters. "
Rich Moore
Good Movie
Good
Like
" I love living in Burbank. It has major movie studios, huge media empires, but the city still feels like a mom-and-pop town. It's not pretentious at all. It doesn't feel like a big Hollywood town, and it has every right to be, but it's very friendly and easygoing. "
Rich Moore
City
Living
Media
" There was a moment with 'Zootopia' where we said, 'This is the experiment: let's try Judy in the role of the protagonist. Let her character introduce us to the city and this world.' And suddenly, all that struggling and trying to make traction into this story was done. "
Rich Moore
City
Moment
World