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" I think there was a freedom in the 1920s and 1930s: a certain liberty and evolution of women. "
Francois Nars
Freedom
1920s
Women
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" We are not afraid to be a bit different, to make shades that are bold. "
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" I wanted to be a make up artist. I did it, and the road that I took was quite good. "
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" True icons are larger than life, unforgettable with an elegance that's mesmerizingly timeless. "
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" I photographed Alek Wek. She was amazing, and nobody knew about her then. It was a really strong photograph of her. "
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" Sometimes I'm attracted to more odd girls with stronger faces and features or a softer beauty with a lot of character. "
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" Some people put a lot of fuss around them. I'm not an entertainer. Let's not get things confused. "
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" I think everyone deserves to look better and to look good. "
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" I'm not so interested in perfect, plastic beauty, and I think it translates in the girls I've shot over the years for Nars, from Guinevere to Iris to Mariacarla. I love those girls. I love the more interesting faces, with maybe a strange nose, not just the Texan blonde. By picking those girls, I think it's changed what I've seen in other campaigns. "
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" Women have to find their own personality, their own style, and what suits them the best. "
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" My vision was to create makeup that was more transparent but with formulas that last. I follow my instincts - it's all very spontaneous! "
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Create
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Vision
" It's more fun to have a name rather than a number. I think this gives our products a personality. I get the names from literature, movies, opera, traveling, nature, poetry, sometimes even the street. I keep a small book that I write in. I wake up in the middle of the night and jot down a name for a lipstick or an eyeshadow. "
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Personality
Nature
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" I like shocking, but I don't like to shock as an automatic process. Sometimes it happens, but it's not my main drive. "
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Process
Drive
" Kate Moss makes you dream. She has such a passion for art and the creative process. "
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Art
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" I was spoiled growing up in the 1970s because magazines were publishing the photographs of Helmut Newton and Guy Bourdin without compromise. You really felt that sense of freedom through their images. "
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You
Growing
Growing Up
" I like beauty to be a bit edgy, not typical. For me, the only rule is looking good. "
Francois Nars
Beauty
Edgy
Good
" It's very refreshing to go away and take a break, to clear your head, and just get into something else. "
Francois Nars
Clear
Refreshing
Head
" I'm always looking to the lightweight superproduct that you apply and almost don't see. That's the ultimate, at least for me. "
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" I didn't want to create a makeup line for one ethnic group; it had to be multi-ethnic. To me, beauty is beauty. It doesn't matter to me what colour the skin is. "
Francois Nars
Skin
Makeup
Group
" Women are being more experimental with eye color. "
Francois Nars
Color
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Women
" Having worked with so many of the geniuses, I'd learned so much. It's the best sort of photography school, to work with people like Penn or Avedon or Meisel. "
Francois Nars
Best
Work
School
" From the start, I used a different kind of girl in Nars campaign images. My choice to use models of colour such as Alek Wek, Naomi Campbell and Karen Park Goude was absolutely a deliberate one. I felt that makeup was universal and should apply to everybody. "
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Park
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" Being a studio make-up artist and working on magazines was the only thing I wanted to do. "
Francois Nars
Only
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Artist
" I love strong looks, so to me, no makeup is strong. As long as it makes a statement, that's what I like. The girls look very real, and I'm probably the only makeup artist who will say that I love a woman without makeup. "
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Strong
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" I love so much the models from the '60s and the '70s. They were extremely professional, great models who knew how to work the camera so well and loved fashion and had a great sense of style. "
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Work
Fashion
Great
" I really wanted to have a different approach of beauty because when I came to America, they were still heavily, heavily plastic. The ads were so heavily retouched. "
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Beauty
Plastic
Different
" You create the color first, and then the name that fits. It depends - there are no rules. You watch a fabulous old movie, and you suddenly get inspired by it to create a lipstick shade, or you walk through a gorgeous garden and find the most beautiful flower shade for an eye shadow, and then you name it. "
Francois Nars
Shadow
Walk
Eye
" Looking at flowers, simple things in life. I don't need to look at gold and a castle; sometimes its very simple things that are very beautiful. I am keeping my eyes fresh to find beauty in many places, and in gold, too, sometimes! "
Francois Nars
Life
Eyes
Simple
" I chose makeup over photography because there was something very sensual about makeup that I loved. But photography was always in the back of my mind. That was always something that I was very connected with: looking at magazines, enjoying photography, and then taking pictures myself when I was a kid. "
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Loved
Makeup
Looking
" I've seen makeup destroy people and make them look bad if it's badly done. "
Francois Nars
Destroy
Done
Look
" A fresh face with a red lip is timeless. It's supermodern and relaxed but very chic. "
Francois Nars
Face
Fresh
Lip