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" In sales, it's not what you say; it's how they perceive what you say. "

Jeffrey Gitomer

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" When you hear bosses talk about their best salespeople, they often refer to them as rock stars. It's the highest praise your boss can give someone on your team. "

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" Value-first is a perception. If your customer does not perceive it as value, then it's not very valuable. "

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" If you want to be the best salesperson, first you must be the best person. "

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" There's no lotion or potion that will make sales faster and easier for you - unless your potion is hard work. "

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" There is no prize in sales for second place. It's win or nothing. The masters know this and strive for - they fight for - that winning edge. "

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" The key in mastering any kind of sales is switching statements about you and how great you are and what you do, to statements about them, and how great they are and how they will produce more and profit more from ownership of your product or service. "

Jeffrey Gitomer

" Most salespeople would like to think of themselves as being rock stars, but they don't display the talent to match their definition. "

Jeffrey Gitomer

" Your customers are judging every aspect of every transaction and rating everything, from friendliness of people to ease of doing business to quality of product to service after the sale. "

Jeffrey Gitomer

" Rock stars, like anyone else, have to show discipline and take consistent good actions. "

Jeffrey Gitomer

" Social media presents an opportunity for business people to connect and know each other prior to a phone call or email taking place. "

Jeffrey Gitomer

" The love of what you do, combined with your belief in what you do, will not determine your success. It will determine how hard you will work and how dedicated you will be to achieving it. Success just shows up from there. "

Jeffrey Gitomer

" Many salespeople are trying to make their quota rather than developing a deeper belief in their product or service - and even worse, they don't have a strong enough belief in themselves. "

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" We use social media as an adjunct to my total media/market outreach. "

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" Every single person in every single company is either in sales or affects sales. Every single person in every single company is either in service or affects service. "

Jeffrey Gitomer

" The buyer, the prospect, the customer expects you to have knowledge of their stuff, not just your stuff. "

Jeffrey Gitomer

" My website, my email magazine, my blog, my books, my corporate seminars, and my public seminars all create the ability for social media to work and all build reputation and ranking. "

Jeffrey Gitomer

" Selling is a natural skill. It's developed as a child. You may know it as persuasion. "

Jeffrey Gitomer

" I don't want features, I want value. I don't want benefits, I want value. "

Jeffrey Gitomer