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" It was quite a challenge to make people eat crab ice cream. "

Heston Blumenthal

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" What gets me excited is the original principle. "

Heston Blumenthal

" At home I've got 1,500 cook books and the spines have all gone, the pages are all torn - it's chaos. "

Heston Blumenthal

" To me, food is as much about the moment, the occasion, the location and the company as it is about the taste. "

Heston Blumenthal

" A lot of country pubs will receive Michelin stars. "

Heston Blumenthal

" I was born in the '60s and grew up in the '70s - not exactly the best decade for food in British history. It was horrendous. It was a time when, as a nation, we excelled in art and music and acting and photography and fashion - all creative skills... all apart from cooking. "

Heston Blumenthal

" I'm not scared of anything in particular, but I am motivated by a fear of failure as opposed to a need to succeed. "

Heston Blumenthal

" Television forces people to be larger than life. I would be too shy. "

Heston Blumenthal

" No, when I worked as an accountant I was falling asleep waiting for 5 o'clock. "

Heston Blumenthal

" And I like asking questions, to keep learning; people with big egos might not want to look unsure. "

Heston Blumenthal

" There are so many issues in our oceans - like the near extinction of blue fin tuna - that should be taken more seriously worldwide. "

Heston Blumenthal

" Now my complaint is there are only 18 hours to work in a day. "

Heston Blumenthal

" I write and chop with my left hand and do everything else, including eating with a knife, with my right. "

Heston Blumenthal

" You know how sad your life is when you know the release date of DVDs. "

Heston Blumenthal

" You think about some of the most memorable meals you've ever had; the food will be good but it will often be about locating a mental memory and taste is inexorably linked to all the other senses and memory, so ultimately it is all about taste. "

Heston Blumenthal

" As we get older, we tend to become more risk averse because we tend to find reasons why things won't work. When you are a kid, you think everything is possible, and I think with creativity it is so important to keep that naivety. "

Heston Blumenthal

" Development is where my heart is focused because eating is the only thing that we do that involves all the senses. We eat with our eyes and our ears and our noses. "

Heston Blumenthal

" We were saving, saving, saving then going to France and blowing the money eating. She was a nurse and had never experienced fine dining but she loved it, too. Our mates thought it absurd. "

Heston Blumenthal

" We sunk everything into it. It came close to going under several times. "

Heston Blumenthal

" I worked 120 hours a week for eight years. That's 20 to 22 hours a day every day and one week I only got 15 hours sleep. "

Heston Blumenthal

" I am not the world's most confident person. "

Heston Blumenthal

" If it doesn't taste good it doesn't go on the menu. "

Heston Blumenthal

" I tend to take negative comments to heart. "

Heston Blumenthal

" This kitchen is completely calm. Some of the old-fashioned chefs - they become kings in their kitchen, they've got to be called chef. But I don't care if someone calls me chef or Heston, it really doesn't bother me. "

Heston Blumenthal

" You need to do the work to bring the money in, but not compromise standards. "

Heston Blumenthal

" I've got around 400 cookbooks. "

Heston Blumenthal

" I have this desire to keep improving, so I find fault. "

Heston Blumenthal

" I would try doing a dish 30 different ways. "

Heston Blumenthal

" But most is all to do with work. There are aspects of work that are enjoyable, that you could call a hobby. "

Heston Blumenthal

" I was determined that if I failed it wouldn't be due to lack of effort. "

Heston Blumenthal

" I haven't raised my voice for eight to 10 years in the kitchen. And I won't have anybody shouting. If I hear of anybody having a go at anyone else, they'll get disciplined. "

Heston Blumenthal