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" My sister lives in Oklahoma. And, you know, it is so shocking that James Inhofe, the foremost climate-denying senator, is from the state that is so deeply climate-affected. "

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" There is a triple layer of jargon when writing about climate change. You have the scientists, who are very cautious now because of the amount of climate denial. Then you have the U.N. jargon - I had to carry around a glossary of terms. It was like an alphabet soup. "

Naomi Klein

Change

Soup

You

" As I explored Trump's inextricable relationship with his commercial brand, and its implications for the future of politics, I began to see why so many of the attacks on him have failed to stick - and how we can identify ways of resisting him that will be more effective. "

" 2007, according to a Harris poll, 71 percent of Americans believed that climate change was real, that it was human caused. "

" I do believe that our ability to jam the Trump brand is somewhat limited. I think we can chip away at it, but ultimately, the way to undermine the Trump brand is a better product in the political marketplace, if you'll forgive the capitalist metaphor. "

" As soon as you write about climate change, the first attempt to discredit you is, 'Well, you wrote this on a computer,' or, 'You took a plane to this conference.' So your opinion isn't valid. "

" That is the meaning of the Trump brand - being the boss who is so rich and so powerful he can do whatever he wants. So the way in which he ran for president was to embody that idea as fully as he possibly could with his outrageousness. "

" Among my generation, there was a purist position that any contact with electoral politics was an unforgiveable compromise. "

" The Heartland Institute, which people mostly only know in terms of the fact that it hosts these annual conferences of climate change skeptics or deniers, it's important to know that the Heartland Institute is first and foremost a free market think tank. It's not a scientific organization. "

" The electoral strategy for 2016 was, 'Vote for me; I'm not Trump,' and, 'Trump is dangerous, so get out and vote.' "

Naomi Klein

Dangerous

Get

" Change or be changed, right? And what we mean by that is that climate change, if we don't change course, if we don't change our political and economic system, is going to change everything about our physical world. "

" Maybe Trump himself will be voted out through impeachment, right? "

" The reason why nothing sticks to Trump - or very little sticks to Trump - is that he created this brand idea that has to do with being the guy who gets away from it. "

" Look at the structure of the Gates Foundation and this idea that, rather than trying to solve these huge global problems through institutions with some kind of democracy and transparency baked into them, we're just going to outsource it to benevolent billionaires. "

" We need to invest in healthcare, in education, in the sciences. And in so doing, we will tackle one of the most intractable problems we face, which is gross wealth inequality. We can't fight climate change without dealing with inequality in our countries and between our countries. "

" My worry about this exclusive focus on Trump - the personality and how all of this is so unprecedented - is that then the solution seems to be, 'Well, we'll just get rid of Trump.' "

" Because the Republicans are never going to turn on Trump so long as he still has his base, and he will continue to have his base so long as this idea that he is standing up for workers, it remains intact. And the only way that that gets eroded is if it isn't just about Russia all the time, but is also about those economic betrayals. "

" I think there has been this really bad habit of environmentalists being insufferably smug, where they are sort of saying, 'This is the issue that beats all other issues,' or, 'Your issue doesn't matter because nothing matters if the earth is fried.' "

" I don't think you can understand Trump's relationship to his voters and how he gets away with what he gets away with, without understanding the pact between a lifestyle brand and its consumer base and how that really transformed the global economy in the 1990s. "

" Politics hates a vacuum. If it isn't filled with hope, someone will fill it with fear. "

" The more hardcore conservative you are, the more tightly identified you are with defending the interest of capital as an interest of the system based on hyper-competition, the more likely it is that you vehemently deny climate change. Because if climate change is real, your worldview will come crashing down around you. "

" I've never seen a movement spread as fast as the fossil fuel divestment movement. "

" I think people are just incredibly depressed and hopeless about the prospects for change. "

" Brands like Starbucks came along and talked about their brand as itself being a community, the idea that Starbucks is what they like to call a 'third place,' which is not their idea; it's the idea of basic citizenry needing a place that is not work, that is not home, where citizens gather. "

" The way in which people talk about climate is just so wonky and so abstract and such a boys' club that it makes a lot of women just roll their eyes or feel that they are somehow not qualified. I certainly had to fight that feeling in myself in order to write about it. "

" In terms of Hurricane Sandy, I really do see some hopeful grassroots responses, particularly in the Rockaways, where people were very organized right from the beginning, where Occupy Sandy was very strong, where new networks emerged. "

" There have been presidents with business interests before. But there has never been a fully commercialized global brand as a sitting U.S. president. That is unprecedented. "

" I was having a lot of people ask me to update 'The Shock Doctrine' and add a chapter about Trump. "

Naomi Klein

Shock

Update

" In a marketplace where it's so easy to produce products, where your competitors can essentially match you on the product itself, you need to have something else. You need to have an added value, and that added value is the identity, the idea behind your brand. "

" I think the fossil fuel industry is genuinely freaked out by the combination of the price collapse, the divestment movement, and that fact that renewable energy is getting so cheap so fast. "

" As soon as it was clear, in Copenhagen in 2009, that the Senate was blocking Obama from introducing meaningful climate legislation, the push was for him to use executive authority, use the EPA, use the tool of federal leases, and there was just a refusal to do it. "