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" When I started snowboarding, I was looking for success to bring me identity. I still love to win, but at the same time, I don't need the X-Games to show me who I am. "

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" More and more, companies are realizing the value of their female consumers, and that's showing up in the female-specific products they're making, their marketing strategies, and even the feel of their companies internally. "

Gretchen Bleiler

Feel

Value

Showing Up

" You've made the time to go to the gym, so don't just go through the motions. "

Gretchen Bleiler

You

Time

" When I first started snowboarding, it was something that was only really done in the winter. Mount Hood in Oregon was the magical exception. "

" I've had cumulative concussions and realized that's something you carry with you. "

" After the Winter Olympics in 2006, I realized I had a platform to speak about causes that were important to me - and people would listen. "

Gretchen Bleiler

Important

Winter

" Core training is so important. "

" I think whenever you get out and do something different, like mountain biking or surfing, it just makes you more aware of your body and balance. For me, I've always loved anything that involved sports, so I've always just tried different things. "

Gretchen Bleiler

Think

Sports

" I'm a competitor, and since I was 2 years old, I have always wanted to be the best at whatever I was doing. "

" If you wake up in the morning, and you're feeling tired, I feel like if you get on your yoga mat and even practice for, like, 10 or 15 minutes, it's really great for just grounding you, centering you, and getting the energy moving. "

" Your money is power, so be aware of the products you're buying and the companies you're supporting to make sure you're helping the companies that are leading the way in sustainability. "

" From any traumatic injury, you're going to experience a lack of confidence. There's a whole process you have to go through to break free of that. "

" When you find yourself hitting up against a wall over and over again, it's time to try a different route. "

" Getting older, getting married, buying a house, becoming a different person... I had to figure out what my new motivations, inspirations, and goals were. "

" Being at the top means never being satisfied with what you're comfortable with - comfortable means you've stopped pushing, and you're either going to get passed, or you already have been. But if you're constantly pushing yourself, then you're exposing yourself to falls and injuries. "

" When you start to find balance, then you start to ask more important questions, like, 'Who am I really?' That's when you start seeing that every single person around you is a human being just doing the best that they can. "

" I partnered with Mission: it's a really cool company based on giving athletes what they need. I have my own signature lip balm because when I'm up on the hill, protecting your lips is so important. "

" What most people don't realize is that in snowboarding, there are two different aspects: the filming side and the competition side. The filming side is when snowboarders spend the entire winter season trying to document the best, most progressive and innovative riding of the year. "

" As a professional snowboarder, my goal is to educate and create awareness around the issues we're facing with climate change. "

" I remember being glued to the TV as I watched the Olympics as a kid. There was something so magical, almost otherworldly, about the Olympics. My favorite part was that moment right before it all started. The moment where the athlete would stand up ready to face whatever lay ahead. "

" With the new year comes a refueled motivation to improve on the past one. "

" Jumping on the trampoline for even a half an hour is a really good workout. You get really tired. The next day, you're feeling it. And you really have to use your core. If you don't, your lower back hurts the next day. "

" I'm a two-time Olympian, but on the front and back end of both of those were two Olympics where I narrowly missed making the team. "

" I get to experience so much in my life as I travel around, and it's just such a great way to get to share that with people. All these sites, like Twitter and Make It Pro, give me such a very strong way to interact with people. It's easy to let people be part of your life and to keep all of your friends and fans together. "

" While everyone's purpose may be different, with social media we all have that platform to create the change we want to see in the world, and I spend a lot of time encouraging others to step up and use theirs. "

" Get a composter and let nature breakdown your compostable trash and use the remains as mulch for your plants. "

" From day one, snowboarding led me down a totally different path, and it's that path that's kept me laughing and continually intrigued. I love the satisfaction at the end of the day of overcoming my fears, of spending all day outside working hard, and there's nothing better than the feeling of landing a new trick for the first time. "

" I love how snowboarding is like no other sport out there - I mean, some of my best friends are my biggest competitors. And we just cheer each other on. It's a very supportive sport. "

Gretchen Bleiler

Friends

Best

" What snowboarding has always had and the Olympics has not touched is that spirit, that original spirit of creativity and athletes standing up and having a voice and being innovative. But I guess what the Olympics has done is provided a platform for that spirit, and that's what I see as being a really positive thing. "

" I've always had bigger legs and butt; it's just the way I'm built. Over time, I realized that they were blessings because that foundation - my legs and butt - is what helps me flip 12 feet above an icy halfpipe. "

" Eliminate the energy vampires in your house. Connect all of your appliances to power strips and turn them off they're when not in use. "