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" You want supply to always be full, and you use price to basically either bring more supply on or get more supply off, or get more demand in the system or get some demand out. "
Travis Kalanick
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" We did a year of Uber in San Francisco before we went to a second city. You get those processes down, then you really get started. "
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" The regulatory systems in place disincentive innovation. It's intense to fight the red tape. "
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" What I like to say when you get into something that feels like a bubble or, at least, feels irrational is that you still want to build a company that has a strong discipline, business-building culture. "
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" I used to be a computer engineer, and I can make really good code, and we can make systems that work really well, and we can make the application a great experience, but when you have to translate bits to atoms, you need folks who are used to working with city governments, with state governments, and so I like to say we're in a political campaign. "
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" What I've learned as we've gotten bigger is that it's really, really important for us to take all the opportunities to tell our story, because as we grow and have a bigger impact on cities, if we don't tell our story, somebody else will. "
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" I think Uber is just very different; there's no model to copy. It may be the reason why we've been a lightning rod in so many ways, because we don't do anything conventional... And then I think also, as an entrepreneur, I'm a bit of a lone wolf. "
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" Uber is a global business. We don't think just in terms of the U.S. "
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" If you can make it economical for people to get out of their cars or sell their cars, and turn transportation into a service, it's a pretty big deal. "
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" Acknowledging mistakes and learning from them are the first steps. "
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" We're in the business of delivering cars in five minutes, but once you can deliver cars in five minutes, there's a lot of things you can deliver in five minutes. "
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" We want transportation as reliable as running water. "
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" What we like to say is that the vision for Uber is the cross between lifestyle and logistics. "
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" My politics are: I'm a trustbuster. Very focused. And yeah, I'm pro-efficiency. I want the most economic activity at the lowest price possible. It's good for everybody; it's not red or blue. "
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" I like to say time is a luxury. "
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" I spent a disproportionate amount of my time in a car in L.A. I'm 35 years old. If you add up the hours spent in cars, it would be years. "
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" Every problem is super-interesting and has its own nuances, and you solve it today, but you try to solve it with an architecture. You build a machine to solve the problems that are like it later. And then you move on to the next. "
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" I talk a lot about justice. I'm about it. I'm also about civil disobedience. "
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" I've had failures myself before Uber. "
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