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" Flickr was designed partly to market itself. There are a lot features, in place early on, that let people take their photo, upload it to Flickr and post them elsewhere, on their own Web site or their blog, which meant a lot of incoming links. "

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" Inside all the computers of any large corporation is every decision that gets made. But people spend a huge amount of time trying to find the correct piece of information. "

Stewart Butterfield

Decision

Find

People

" Internally, we sometimes say Slack is like a nervous system, connective tissue, or the internal network. "

" Anything we can do that lets people find information more quickly is something we're interested in. "

Stewart Butterfield

Lets

Information

" I tend to be a lot more honest and transparent with employees than most bosses are. But I've had people tell me - even those who love working with me - that I'm terrifying, which is hard for me to imagine. "

" I see all kinds of people work hard all over the world, and some of them are barely making it. I don't just mean subsistence farmers. I mean people in the developed world who work multiple jobs, and because the cost of health care and child care eats up almost all of the living they make. "

" It's very difficult to design something for someone if you have no empathy. "

" There's a lot of automation that can happen that isn't a replacement of humans but of mind-numbing behavior. "

" We'd never make Slack an email client, but it's good to support sending emails into it. There's quite a bit of formatting you can do. When I get an email from the outside world that I want to share with team, I cut and paste it into Slack. But really, I should be able to import that email as an object. "

" A company like Adobe, there are dozens of different teams that are using Slack. Each of those elected to use Slack independently. "

" It's hard to overestimate how much the perception of the quality of the V.C. firm you're with matters - the signal it sends to other V.C.s, to potential employees, to customers, to the tech press. It's like where you went to college. "

" I was pretty entrepreneurial as a kid. I had a lemonade stand. When I was 12, I arbitraged the price of 7-Eleven hot dogs; I'd buy the ones that are pre-wrapped with the bun and then sell them on the beach. "

" I feel like the business side came more naturally to me along with the product design side, but managing and effectively leading large organizations of people is something that is perpetually challenging and the topic on which I am constantly looking for good advice. "

" I almost never go to news sites - it's overwhelming how much content is out there. But I will pay attention to what my friends are picking up and sharing. "

" At my first job in the mid-to-late '90s, almost every product was from Microsoft. Everything was designed to work together - Windows for workgroups, shared M drives, etc., etc. "

" I remember working with a guy named Andrew Braccia at Yahoo, and Yahoo was the company that bought Flickr. Everyone on his team was hard working and reliable, did what they said they were going to do, on top of everything, and seemed to be operating at this level of productivity and effectiveness that I found difficult to manage to. "

" I think email's going to be around for, like, another 10,000 years. It's a great way to cross organizational boundaries. "

" I rarely in a working day go more than 10 minutes without looking at Slack. "

Stewart Butterfield

Without

Working

" In software design, it's all about making a guess, trying it, and then learning from the experience. "

" The scale of revenue growth is unprecedented. If you look back over history, whether you're looking at the railway robber baron era or the 1920s or the '50s or the '70s, it used to take a long time for a company to get to the point where they had tens of millions of dollars of revenue. It was almost never an overnight phenomenon. "

" If one engineer at a startup tries Slack and says, 'I hate it. I am not going to use this,' that's it for us. We won't get evaluated. "

" People tend to overestimate the short-term impact of technological change. In the short-term, it's not going to make that much of a difference. "

" I think of myself more as a designer than a serial entrepreneur. As a designer, the easiest way to see that something happens is to start a company and then be the boss, and then people have to do what you say. "

" The useful part of Microsoft was that everything worked together. "

" There's a lot that's wrong with the way we work - bad habits that develop around control of information, people hoarding information as a means of preserving their own power. When you're using Slack, everyone can see what's going on because the default mode is public. "

" There are two big benefits from moving conversations from a mode where you're addressing individuals, or groups of individuals, to addressing a channel which is a topic, a project, a functional discipline, or whatever. "

" Those moments of play that we do get in meta-life, like playing music, or golf, or word-play, or flirting - those are some of the best parts about being alive. "

" All the people on the Flickr team are committed to what we're doing, which is to be the eyes of the world. "

" Slack is actually a technical term in product management that means the excess capacity the system has to absorb any failures or to take on new work. That's something that was really on our minds when we came up with it. "

" Slack is gratifying to work on in the same way that Flickr was. The mission is to make people's working lives simpler, more pleasant, more productive. "

" There are a lot of things that Slack gives you that email doesn't when you think about internal use. Switching to Slack from email for internal communication gives you a lot more transparency. "