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" I always find the time to exercise - kitesurfing, tennis or cycling - and to spend time with my loved ones. "

Richard Branson

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" So I've seen life as one long learning process. And if I see - you know, if I fly on somebody else's airline and find the experience is not a pleasant one, which it wasn't in - 21 years ago, then I'd think, well, you know, maybe I can create the kind of airline that I'd like to fly on. "

Richard Branson

" With the casino and the beds, our passengers will have at least two ways to get lucky on one of our flights. "

Richard Branson

" I would be lying if I didn't admit sadness that our wonderful airline is merging with another. Because I'm not American, the U.S. Department of Transportation stipulated I take some of my shares in Virgin America as non-voting shares, reducing my influence over any takeover. So there was sadly nothing I could do to stop it. "

Richard Branson

" For a successful entrepreneur it can mean extreme wealth. But with extreme wealth comes extreme responsibility. And the responsibility for me is to invest in creating new businesses, create jobs, employ people, and to put money aside to tackle issues where we can make a difference. "

Richard Branson

" When I was four, my mother insisted I get out of the car and find my own way home. Although I got lost, I did find my way home. It taught me the value of independence at an early age. "

Richard Branson

" I think, because I started Virgin when I was a teenager, it has become a part of me, like my family, and I am motivated by ambition for it, almost as if it were a child. "

Richard Branson

" From my very first day as an entrepreneur, I've felt the only mission worth pursuing in business is to make people's lives better. "

Richard Branson

" It's rare for a startup to make money immediately, so you need to make sure that you have enough saved or that you have another income stream that can support you. "

Richard Branson

" Although I've been living in the British Virgin Islands for some time now, I have never stopped caring passionately about the U.K. and its great people. "

Richard Branson

" Be willing to use yourself to get out there and put the company on the market. If you have to make a fool of yourself, make a fool of yourself, but make sure that you end up on the front pages, not the back pages. In time, it's possible that your company will stand out from the crowd, and you'll be successful. "

Richard Branson

" More businesses should be following Apple's stance in encouraging more investment in sustainability. "

Richard Branson

" At Virgin, we have always backed the power of the entrepreneur and inventor to find solutions to tricky problems. Why should climate change and the battle against carbon be any different? "

Richard Branson

" Entrepreneurs are natural problem-solvers, which means that we always have ideas for new businesses popping into our heads. Having a lot of options is great, but sometimes it can be hard to focus on one when you are keen to move onto the next. "

Richard Branson

" One thing is certain in business. You and everyone around you will make mistakes. "

Richard Branson

" We are going to transform Britain's rail system from the worst in the world to the best. If you can do a few things like that, when the body gives out, you can say you've lived a good life. "

Richard Branson

" When exploring London, you will come across lots of excitement by chance, so try to take everything in rather than just rushing around to all of the major tourist haunts. "

Richard Branson

" Capitalism has proven to be the only system that works, but the problem with capitalism is that extreme wealth ends up in the hands of a few people. "

Richard Branson

" Those who know me know I'm passionate about lists, and top of my list of priorities is my family. My wife Joan and I do not consider our legacy to our children to be wealth or fame but the opportunity to pursue happiness by following their own path. "

Richard Branson

" Material things are delightful, but they're not important. "

Richard Branson

Material Things

" All you have in business is your reputation - so it's very important that you keep your word. "

Richard Branson

" Too many people measure how successful they are by how much money they make or the people that they associate with. In my opinion, true success should be measured by how happy you are. "

Richard Branson

" My general attitude to life is to enjoy every minute of every day. I never do anything with a feeling of, 'Oh God, I've got to do this today.' "

Richard Branson

" Right now I'm just delighted to be alive and to have had a nice long bath. "

Richard Branson

" Especially when you're at a high level in an organization, criticism can be devastating to an employee. I prefer to praise employees for what they're doing right, and it tends to lead to them doing more of the same. Not always, but it's the way I choose to bet. "

Richard Branson

" We've always had a pretty competitive and pretty ferocious battle with British Airways... It's lasted now about 14 years, and we're very pleased to have survived it. "

Richard Branson

" I cannot remember a moment in my life when I have not felt the love of my family. We were a family that would have killed for each other - and we still are. "

Richard Branson

" You never know with these things when you're trying something new what can happen. This is all experimental. "

Richard Branson

" Fun is one of the most important - and underrated - ingredients in any successful venture. If you're not having fun, then it's probably time to call it quits and try something else. "

Richard Branson

" Had I pursued my education long enough to learn all the conventional dos and don'ts of starting a business, I often wonder how different my life and career might have been. "

Richard Branson

" There's nothing like the endorphins from being fit, and the incredible endorphin rush that goes with that. "

Richard Branson